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BMi Research Feedback report: biscuits in South Africa

Image from ContinentalBakeries.com
Image from ContinentalBakeries.com

BMi Research Feedback report: biscuits in South Africa

BRAND ACTIVITY

Nov 5th 2012, 08:59

This category incorporates a number of sweet biscuits types, including:

• Wafer Biscuits

• Chocolate Biscuits (those chocolate biscuits that utilise cocoa as an ingredient within the dough)

• Fancy Biscuits (incorporating primarily biscuits that have an icing centre but also choc chip biscuits)

• Mixed Biscuits (an assortment of biscuits within a single pack)

• Plain Biscuits (including the likes of Marie’s and ginger biscuits)

Retail remains the main channel of distribution and wholesale has seen good growth in the base year. The regional distribution is still focussed on the metro regions, but distribution to the smaller provinces have increased

Download a short feedback report on biscuits South Africa from BMi ResearchClick here for more information on BMI Research 

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