Advertise with

Clover Mama Afrika, aims to empower women in communities across the nation with various vital skills.
Clover Mama Afrika, aims to empower women in communities across the nation with various vital skills.

Clover Mama Afrika continues to show support to Free State Mamas


By Prof. Elain Vlok, Founder of Clover Mama Afrika - May 22nd, 10:04

Clover’s corporate sustainability initiative, Clover Mama Afrika, aims to empower women in communities across the nation with various vital skills such as cooking, baking, sewing, quilting, business management, and food gardening. Over and above the training sessions, these “Mamas” are all supplied with the necessary tools, equipment, and infrastructure to create an income for themselves in order for them to give back to their communities.

To ensure that the mamas’ centres are sustainable and that they are working on their set out objectives, the Clover Mama Afrika team does regular monitoring and evaluation via surprise on-site visits and requesting receipt of regular reports. This was recently done by a surprise visit to two mamas in the Free State.

The first visit was to Mama Alinah Marumo who runs the Ikimiseng Crèche and Pre-School in Thabong, which cares for 130 pre-school children. She also has a sewing project which provides members with access and training to create sellable items such as cushions and thus helping community members earn an income. During the visit, Mama Alina proudly showed Prof. Elain, Founder of Clover Mama Afrika, the pots she has been using for 43 years to prepare meals to feed hundreds of members at various community functions.

After a successful visit, the team headed to Botshabelo to visit Mama Phomolo Raisa, where they found a buzz of activities from food gardening to baking and sewing. Mama Phomolo has worked side-by-side with Mama Florence Nyakiso since they started the Self-Help Project in 1995. Mama Florence has recently retired and since then, Phomolo has become her successor and has taken over the 11 different self-help projects. Mama Phomolo has been a Clover Mama Afrika skills training beneficiary for a number of years and is well equipped to provide skills training for the various projects.

Through the skills she has received from the project, she is able to run a vegetable garden and a mosaic project which she has been running successfully.

“We are so proud of Mama Phomolo’s vegetable garden which not only feeds an average of 340 people per day but also generates a healthy income and creates permanent employment to 10 members – this visit was a great opportunity to see Mama Phomolo’s growth,” explains Prof. Vlok.

Clover Mama Afrika is all about transferring skills to the mamas’ communities, and a great example of this, Maria Putlane who has been sewing for the centre for well over 3 years who now teaches young learners how to sew. While at the centre, Prof. Elain, had an opportunity to review some of the beautiful garments that the ladies had recently made.

Prof. Vlok explains, “I am proud to see the continuous development at these centres. Everyone works at their stride, some like Mama Alinah on a small scale but really continues to deliver good work for her community and then some like Mama Phomolo who has a host of projects that ensures the wellness of countless individuals not to mention remunerating between 36 and 40 employees monthly.”

These mamas are part of the Clover Mama Afrika project to not only empower themselves but to change the lives of the people in their communities.


Related Activity

Clover Mama Afrika continues to drive empowerment for the youth in South Africa14
Clover Mama Afrika continues to drive empowerment for the youth in South Africa
With Youth Day around the corner, it has come time for South Africa to remember the passion that has brought everyone this privilege and the sacrifice that has allowed South Africans this powerful society. Clover Mama Afrika, Clover’s CSI project, not only wants to celebrate the youth but wants to empower them to create a nation united, skilled and loved by each other.
Unbottle the magic at Clover Visitors Centre03
Unbottle the magic at Clover Visitors Centre
At Clover, love is in the name and it's certainly in the practices, so why not take a trip down to the Clover Visitor Centre in Clayville, one of the several Clover beverage factories around the country. The centre provides an opportunity to explore, experience and encounter all of the wonder and magic that is easily bottled up and delivered for your enjoyment and refreshment.
Clover celebrates great successes of CSI in 2017 23
Clover celebrates great successes of CSI in 2017
As we look at the year that was, one may feel as if 2017 was a bit of a mixed bag. While politics probably comes to the fore, South Africa had many great successes during the year, especially in the sporting arena from the likes of Chad le Clos and Luvo Manyonga. But what about Corporate Social Investment (CSI)?
Clover Mama's cooking and baking with a passion17
Clover Mama's cooking and baking with a passion
One can never learn enough and this motto applies to Clover Mama Afrika. The 2017 cooks and bakers were reunited for the last training session of the year. The training session started off with Clover Mama Afrika’s founder Prof Elain Vlok, who provided a refresher/evaluation session on fruit cake making.

Try these recipes

Oh-So-Good, Creamy Tomato Soup13
Oh-So-Good, Creamy Tomato Soup
winter night in, right? Now, let Clover make it tastier! At Clover, we have the perfect meal to compliment your snuggle-sesh, a creamy, warm and oh-so-good tomato soup! With the delicate blend of fresh tomatoes, slowly simmering in a delicious cream, to bring together a meal that will warm you and your soul from within. Much like winter brings the chills, Clover brings the trills, right to your taste buds!
Creamy Pea Soup18
Creamy Pea Soup
Clover shares their CREAMY PEA SOUP recipe from the Clover Economical Family Fare cook book to help warm up your day.
Chicken satay skewers with creamy peanut sauce08
Chicken satay skewers with creamy peanut sauce
Chicken Satay Skewers: Flatten the chicken breasts and cut each fillet into long thin strips and place in a non-metallic bowl.
Grilled asparagus with orange olive salsa08
Grilled asparagus with orange olive salsa
Brush the asparagus spears with the butter and season with salt and pepper. Grill on a hot braai or in a griddle pan for 2-3 minutes per side, turning frequently. Place onto a serving platter.