Advertise with



Aunt Caroline
KZN’s favourite Aunty

Aunt Caroline remains the Number 1 Rice brand in the KZN region. Its strong heritage is rooted in its consistent delivery of good quality rice. That is because only the finest grains are chosen to go into your bag of Aunt Caroline Parboiled rice.

Meal preparers know that they can rely on Aunt Caroline as the ideal partner for delicious meals and unforgettable memories.
Aunt Caroline also brings you traditional and authentic Indian Basmati rice. The versatility of Aunt Caroline Basmati rice will have you feeling like a chef in your own kitchen. It is the perfect accompaniment for curries, Biryani and sweet desserts.

With Aunt Caroline, you know you are providing your family with the best and they will adore you for it. Aunt Caroline. Full of love, full of goodness.
T +27 0860 121 344 /
Aunt Caroline

Aunt Caroline

KZN’s favourite Aunty Aunt Caroline remains the Number 1 Rice brand in the KZN region. Its strong heritage is rooted in its consistent delivery of good quality rice. That is because only the finest grains are chosen to go into your bag of Aunt Caroline Parboiled rice.
Click here for the Aunt Caroline product catalogue

Related News

Richemont snips less than stellar luxury brand
04/07/2017 - 09:32
Richemont has parted ways with Chinese luxury brand Shanghai Tang, after owning it for 19 years — the last nine as the 100% shareholder.

How to transition from reactive to proactive customer service
28/06/2017 - 16:19
Getting to a place where the majority of your customers never have to contact you for support queries is the Holy Grail of customer service and something achieved by very few customer-facing brands.

Why SA wine exports must move from bulk to brands
22/06/2017 - 11:59
South Africa’s wine industry must shift its emphasis from volume to value and from a production orientation to a market orientation. This is according to Anton Smuts, the newly elected chairperson of Vinpro. He shared his thoughts on some of the pressing issues that currently prevail in the industry with Jeandré du Preez.

Consumer goods companies take strain
18/06/2017 - 14:04
CONSUMER goods companies have shown greater margin compression than growth in the most recent six-month reporting period.

Brands are facing a whole new world of retail realities
14/06/2017 - 09:56
Once upon a time, brick-and-mortar malls were the center of many people’s lives. Families would go to movies, adolescents would socialize with friends, and there were lots of places to buy everything from groceries to garments. Many of the anchor stores — like Sears, Macy’s or Best Buy — served as aggregators of brand-name products.

Retailers seek growth outside saturated cities
05/06/2017 - 10:57
As the urban retail space reaches saturation point, South African developers are benefiting from rural and peri-urban markets as the new areas for growth.

Millennials most likely to spend on brands they love
30/05/2017 - 17:38
Despite claims that brand loyalty is dead among millennials, new research from Accenture, which explored the loyalty relationships between consumers and brands operating in the CPG industry, finds that 67% will, in fact, spend more with the brands they love, compared to older shoppers. But realising that opportunity by earning and maintaining loyalty from younger consumers remains a challenge, as 70% regularly keep an eye out for better deals.

TFG to buy Australian menswear group
25/05/2017 - 10:27
Holding company of fashion chain Foschini is acquiring Retail Apparel Group for up to R3bn.

Study: Email, not Facebook, drives consumer engagement among brands
24/05/2017 - 13:24
Despite social media’s growing presence in many consumers’ lives, it is not the ideal platform for brand interaction.

Nod for Steinhoff Africa assets spin-off
19/05/2017 - 09:35
There is a chance to unlock value for shareholders ‘assuming new ListCo will be priced at valuations similar to Southern Africa peer group’

Multinational retailers hungry for space in SA’s shopping malls
28/03/2017 - 08:26
Retailers with globally recognised brands attract shoppers and please landlords

5 Steps to align your marketing, sales and service teams to achieve better sales in the digital age
22/03/2017 - 10:23
Changing customer habits mean brands need to change their tactics, starting with better collaboration between customer-facing teams.

‘Bricks and Mortar’ retailers with no omnichannel strategy face closure
15/03/2017 - 13:43
Brands and ‘bricks and mortar’ retailers need to leverage their in-store assets and move into the world of e-commerce with an effective multichannel approach to sales that offers a seamless shopping experience to customers - both physical and online or face serious sales declines or closure.

Digital strategies help Neiman Marcus and Home Depot improve omnichannel personalisation
15/03/2017 - 09:32
Every retailer is seeking to reach the Promised Land of one-to-one customer personalisation. Two brands that are leaders in their respective verticals — Home Depot and Neiman Marcus — use a variety of data-driven solutions to move them closer to this goal.

Ferrero ranked most reputable food company in the world
03/03/2017 - 10:25
Ferrero is the world’s most reputable company in the food industry, according to the 2017 Global RepTrak 100.

Unilever reviewing options for change after Kraft bid fails
24/02/2017 - 15:50
Unilever started a strategic review of its operations and boosted its profitability forecast, taking steps to speed up shareholder returns after Kraft Heinz Co.’s failed $143 billion takeover proposal.

Pioneer Foods expects tale of two halves in 2017 financial year
10/02/2017 - 14:23
Pioneer Foods Group anticipates that its 2017 financial year to be a tale of two halves, with high input costs expected to cut into first-half profit before relenting in the second half. The food producer, which includes well-known brands such as White Star, is still reeling from the effects of the 2016 drought that pushed up grain prices, which was compounded by a weaker rand.

TFG shares shoot up as retailer provides a rare bright spot in the sector
16/01/2017 - 15:51
TFG’s share price shot up more than 6% in midday trade after the retailer said its Christmas sales exceeded expectation.

Six steps to a better digital marketing strategy
29/11/2016 - 09:56
Brands need to engage with their customers regularly in order to be competitive. With all of the messaging thrown in front of today's consumers, a business that succeeds at attracting the attention of consumers time and again will have the advantage. Luckily, engagement isn't impossible to capture in thanks to today's technology and social platforms.

Rise of the ‘craft’ brand
18/11/2016 - 08:45
The age of the Goliath brand is over. Now, the Davids are running the show.

Luxury’s turmoil sparks Coach-Burberry merger chatter
28/10/2016 - 10:19
Although neither retailer has commented on the speculation and a Reuters report asserted the brands were not in active merger talks, the rumored $20 million Coach-Burberry merger does cast a shadow over the direction of the luxury vertical as revenue continues to dwindle. The personal luxury goods market is set to grow at 0.1%, its lowest annual rate since 2009, forcing brands to seek new options to recapture that lost revenue, cut operating costs, or both.

Grand Parade Investments weathers ‘perfect storm’ for consumers
13/09/2016 - 11:32
GRAND Parade Investments (GPI), the casino operator that is diversifying into the food sector with brands such as Burger King, reported headline earnings per share (HEPS) of 1.99c for the year to end-June, down from 10,53c a year ago.

To inspire customer loyalty, retailers uncover a new moment of truth
30/08/2016 - 09:05
Customer experience is now the critical differentiator brands can’t afford to ignore. Maximizing satisfaction with a customer’s entire journey has the potential to increase customer satisfaction by 20% and lift revenue by up to 15%.The retailers that pull ahead of the pack will be those who deliver a premium experience from beginning to end.

SA’s favourite brands announced at 18th annual Sunday Times Top Brands Awards
24/08/2016 - 09:08
Johannesburg, 23 August 2016: The results of the 18th Sunday Times Top Brands survey were announced at an awards event in Sandton, recognising those brands that had earned top consumer sentiment in South Africa over the past twelve months. The Sunday Times Top Brands survey, conducted by TNS, remains the leading barometer of consumer sentiment in the country.

#TRENDING: What does it take to be a "breakthrough" brand?
10/08/2016 - 10:15
In this 'Year of Disruption', change is also being amplified by those brands that are disrupting the market. Interbrand has packaged this new generation of brands, these "upstarts and challengers", to the established market as "breakthrough brands".

Brands not measuring up to wishes
04/08/2016 - 08:35
IN THE current competitive retail landscape companies are looking for innovative ways to retain customers and to attract new ones. But new research from Accenture and Forrester Consulting has found that most brands are falling short, with customer expectations far outpacing their experiences.

Levi Strauss wins award for excellence in brand communication
27/07/2016 - 15:11
Brand communication is all about the speed and clarity with which a company communicates with customers at all stages of the fulfillment process. Each communication is an opportunity to build a relationship or sustain a relationship, and reinforce their brand personality.

BRAND COMMUNICATION: More clients want one-stop marketing services
27/07/2016 - 14:37
In a powerful message to advertising agencies, 70% of clients say they want all their communications managed by a single, integrated agency rather than several specialists. And 75% want media strategy and planning as part of the package.

Innovation is the driving force behind understanding clients’ needs
22/07/2016 - 11:58
The role of neuroscience in driving business relevancy for brands

Africa’s largest CEM event hits Cape Town this August
07/07/2016 - 09:48
The CEM landscape is evolving rapidly and companies are finding it increasingly difficult to keep up with new trends and technologies. Now in its 5th year running, the annual CEM Africa Summit is taking place in Cape Town on the 17th and 18th August. Simon Cranswick, MD Anana Africa and Chantel Botha, CEO BrandLove are both members of this year’s advisory panel. In an interview with Kinetic Events the two discuss how CEM has evolved and how companies can stay ahead of the game – Cranswick from a technological solutions perspective and Botha representing the viewpoint of the consumer.

Sunday Times Generation Next Youth Marketing Conference highlights need to understand Generation Z
22/06/2016 - 10:51
Johannesburg, 21 June 2016: The second Sunday Times Generation Next Youth Marketing Conference again delivered valuable insights into the aspirations of South African youths, and the marketing influences impacting the near, and long-term brand preferences of Generation Z. The conference was followed by an Interactive Showcase with SA brands delivering exciting, innovative and engaging activations to grab the attention of youths and adults alike.

SA’s Youth have spoken – these are the brands they ‘heart’
13/06/2016 - 15:01
The results of the 12th annual Sunday Times Generation Next youth survey - highlighting the brands that SA youths, aged 8-22 years, ‘heart’– were announced at an Awards extravaganza at the Sandton Convention Centre.

Price of imported rice declines - Ghana
22/02/2016 - 09:39
For the third week of February, imported rice recorded the highest drop of twenty percent.

SAB could lose Peroni and Grolsch brands
30/11/2015 - 12:38
Anheuser-Busch (AB) InBev, the beermaker in talks to buy SABMiller [JSE:SAB] for R1.54trn, is considering selling the Peroni and Grolsch brands as it works to gain regulatory clearance to combine the world’s biggest brewers, people familiar with the matter said.

India prepares tough drought measures
31/07/2012 - 08:16
New Delhi - Indian ministers will meet on Tuesday to discuss measures to deal with a feared drought, including curbs on commodity derivatives, extra subsidies to farmers and the distribution of seeds, but are not expected to ban farm exports.

Slowdown in spending hits Pioneer Foods
19/03/2012 - 08:53
Pioneer Foods said in a trading update on Friday that revenue rose 13% in the five months to the end of February, but volumes fell by an average 4%-6% in the group’s product basket on lower consumer spending.

US forecasts easing in food prices
24/02/2012 - 09:48
Arlington - Global crop prices will retreat sharply this year as farmers around the world expand production, bringing stability back to commodity markets and easing food inflation fears, the US government forecast on Thursday.

Weaker economy dampens food prices
01/02/2012 - 07:37
Washington - Global food prices are set to decline further in 2012 as a weaker world economy dampens consumer demand while food supplies rise, the World Bank said on Tuesday, warning that a possible rise in oil prices could reverse the trend.

Chinese buyers circling more European assets
09/01/2012 - 07:33
Hong Kong - Fresh signs of a mooted wave of Chinese money looking to buy European assets on the cheap emerged on Friday, with a major bank said to be in the running for parts of Britain's RBS and an Italian yacht maker seen in the sights of Shangdong Heavy Industry.

Europe’s glass production volumes on the up in 2011
08/12/2011 - 09:03
European glass packaging production volumes have grown by 4.7% in the first half of 2011, according to figures from the European Container Glass Federation (Feve).

Nu-World knocked by slow spending
28/10/2011 - 08:22
Compounding the industry strike, a consistently strong rand saw the manufacturing division struggling to compete against imports

Brands on social media: adding value or not?
01/08/2011 - 15:05
From your local coffee shop all the way to the likes of Coca-Cola, ever-increasing numbers of brands are taking advantage of the vast opportunities that social media can offer, but are they adding value for their brands? Are they adding real value for consumers? And should all brands even be engaging on social media? The conversations about your brand that used to happen around the water cooler at work or the friends' braai are now happening online in front of a much larger audience of your consumers or potential consumers.

AVI sees earnings rise of at least 23%
23/06/2011 - 12:00
Johannesburg - Consumer group AVI expects consolidated headline earnings per share for the year to June to increase by between 23% and 33%, compared with the previous year.