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Appletiser
comes to the party for Take a Girl Child to Work Day
Take a Girl Child to Work Day is a Cell C workplace exposure
initiative, which provides young South African girls with
the opportunity to gain a glimpse into the corporate world
and learn about possible career paths. It is an annual
event, which took place this year on 29 May 2008. This
year Appletiser donated cases of product, which will be
used at an event hosted by the Nedbank Women’s Forum.
The Nedbank Women’s Forum has been involved in the
Take a Girl Child to Work Initiative for the past six
years. This year, a half day workshop will be held at
the Nedbank Head Office in Sandton for girls from St Mary’s
Outreach schools, learners from various schools in Soweto,
St Vincent School for the deaf Westbury High School, Hope
School for the Physically Disabled and 30 Nedbank staff
children. The girls will hear talks by various South African
role models around the theme of the day, which is “Choice
empowers”. The 2008 Budget Speech winner, Linda
Dingswayo will be one of the role models interacting with
the girls on the day as well, sharing career and financial
tips.
“When Appletiser was approached to sponsor product
for the goodie bags for this event, we gladly accepted”,
comments SA brand manager, Gwen Ridsdale. Appletiser is
marketed at the modern, independent female, an empowered
woman who has the knowledge and confidence to make a success
of her life on all levels. “To this end, we believe
the Take a Girl Child to Work campaign is a fantastic
initiative and one which Appletiser fully supports”,
she concludes.
About the Nedbank Women’s Forum
The Nedbank Women’s Forum was established in September
2002 with the primary aim of providing women in the bank
with a space to share their insights, wisdom, experiences,
challenges, fears and circumstances with a view to enriching
life and work, making a difference, and creating greater
opportunities for women.
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