Advertise with fastmoving.co.za
 
 

Global smartphone sales saw their worst contraction in 2018, and the outlook for 2019 is not much better, new surveys show.
Global smartphone sales saw their worst contraction in 2018, and the outlook for 2019 is not much better, new surveys show.

Global smartphone sales see worst drop ever in 2018, survey shows

INTERNATIONAL NEWS

Business Live - Feb 4th, 10:58

Global smartphone sales saw their worst contraction in 2018, and the outlook for 2019 is not much better, new surveys show.
 

Worldwide handset volumes declined 4.1% in 2018 to a total of 1.4-billion units shipped for the full year, according to research firm IDC, which sees potential for further declines this year.

“Globally the smartphone market is a mess right now,” said IDC analyst Ryan Reith.

“Outside of a handful of high-growth markets like India, Indonesia, (South) Korea and Vietnam, we did not see a lot of positive activity in 2018.”

Reith said the market has been hit by consumers waiting longer to replace their phones, frustration around the high cost of premium devices, and political and economic uncertainty.

The Chinese market, which accounts for roughly 30% of smartphone sales, was especially hard hit with a 10% drop, according to IDC's survey.

IDC said the top five smartphone makers have become stronger and now account for 69% of worldwide sales, up from 63% a year ago.

Samsung remained the number one handset maker with a 20.8% share despite a 8% sales slump for the year.

Apple managed to recapture the number two position with a 14.9% market share, moving ahead of Huawei at 14.7%.

IDC said fourth-quarter smartphone sales fell 4.9% the fifth consecutive quarter of decline. The challenging holiday quarter closed out the worst year for smartphone shipments, it said.

A separate report by Counterpoint Research showed similar findings, estimating a 7% drop in the fourth quarter and a 4% drop for the full year.

"The collective smartphone shipment growth of emerging markets such as India, Indonesia, Vietnam, Russia and others was not enough to offset the decline in China," said Counterpoint associate director Tarun Pathak.
Business Live 

Read more about: smartphones | samsung | markets | idc | global sales | apple

Related News

Brimstone confirms exit from Clover deal
12/04/2019 - 10:01
Brimstone Investments confirmed that it will not be participating in a consortium seeking to acquire SA’s biggest dairy producer Clover, but had agreed on a plan to facilitate its exit.

SA consumers embrace digital shopping
08/04/2019 - 09:30
Smartphones have become the go-to technology for online shopping, with more than 20percent of South African consumers using them weekly over other mobile devices.

Consumer readiness to embrace technology-driven innovation
04/04/2019 - 11:18
Our world is changing. Advances in cloud, mobile, edge computing, IoT and AI are unlocking new business opportunities at a speed not seen before.

Distell aims to go deeper into Africa
14/03/2019 - 11:10
Distell, the liquor group controlled by investment behemoth Remgro, is looking at more expansion opportunities in Africa after recording high double-digit growth in Kenya, Mozambique and Zambia in the interim period ending December.

The retail apocalypse will claim 4,300 stores this year - Here's why mall giants aren't freaking out
05/03/2019 - 14:19
More than 4,300 department stores are set to close this year as the retail apocalypse rips through Payless ShoeSource, Gymboree, JCPenney, Gap, Victoria's Secret, and Sears. But one Wall Street analyst says mall giants should easily weather these closures.