#WomensMonth: Paarl celebrates female winemakers during Women's Month
Issued by Peridot Communications - Aug 13th 2018, 10:01
Drakenstein Tourism is using National Women’s Month in August to pay tribute to the female winemakers working in the region with a series of #winewednesday engagements. There are currently 18 female winemakers and winemaker assistants working at amongst others prestigious wine producers such as Nederburg, KWV, Boland Cellar and Fairview.
According to Annelize Stroebel of the Drakenstein Local Tourism Association, which incorporates the Paarl Wine Route, Women’s Month provides the perfect platform to honour Drakenstein’s female winemakers.
"This is an opportunity to salute them for the stellar work that they are doing. The fact that we have so many female winemakers is a fairly small region is definitely proof that this traditionally male-dominated industry is changing. #winewednesdays will be fun, interactive engagements with members of the media, bloggers and social influencers to showcase these fabulous women in wine in our valley and to introduce them and their wines to wine enthusiasts,” mentions Stroebel.
Stroebel further explains that these women can also play an important role in terms of community development. “Wine tourism plays an extremely important role in the marketing of Paarl and Wellington as destinations and the presence of so many women in the winemaking process augers well for the future. It is important to highlight the achievements of these women as they can serve as role models for the younger generation. These winemakers are strong, professional individuals, who have set aside old stereotypes and through their achievements are able to inspire a whole community of young girls,” concludes Stroebel.
#WomensMonth: The art of brewing with a woman’s touch
19/08/2019 - 13:36
SAB which boasts 57% of women brewers in South Africa, believes Women’s Month provides the perfect opportunity for our country to reflect on how far we have come in changing the perception of women and beer. Since prehistoric times, the important responsibility of brewing beer was almost always undertaken by women in a community, but since the industrial revolution in the 18th Century, it has become more of a male-dominated industry. Now is the time for women to take their power back and reassume their rightful place as society’s leading brewmasters.
#WomensMonth: Supporting SA's women in business
06/08/2019 - 10:54
The Mastercard Index of Women Entrepreneurs report revealed that in South Africa women in early-stage entrepreneurial activity dropped by 15.7% in 2018. This essentially means that only 18.8% of business owners are female in the country, compared to 46.4% in Ghana, which is ranked as the country with the highest women-led companies in the report. This number can be turned around, should the right support be provided to aspiring female entrepreneurs.
#WomensMonth: Do women shop differently?
06/08/2019 - 08:58
Is it outdated to believe women still shop differently to men? The clichés are men purchase for speed and women are more motivated by price, men are big online shoppers but women still like something tangible and prefer brick-and-mortar stores. While we celebrate Women’s Month in August, we look at how women are shopping whether it’s fair to say we’re moving into an age of gender-fluid purchasing.
Distell’s premium-wine offshoot aims for the top
15/03/2019 - 14:37
"I’m in the business of wine; I’m not in the wine business," says Kay Nash emphatically. That may seem like splitting hairs, but it’s a subtle distinction that’s helping the CEO of Libertas Vineyards & Estates, the new premium-wine offshoot of drinks giant Distell, to shake up the company’s high-end wine business.
KWV Cruxland Gin among the world’s best for a second time running
28/01/2019 - 10:57
For the second year running, KWV Cruxland Gin has triumphed as the Best South African London Dry Gin for Taste at the prestigious World Gin Awards. The announcement was made at the Caledonian Club in London, in the presence of more than 100 guests and influencers from the gin industry.