Diageo serves up Smirnoff cocktail in new bag-in-box
Packagingnews.co.uk - Nov 8th 2011, 10:08
Drinks giant Diageo is launching a ready-to-serve cocktail dispense system using Rapak bag-in-box technology.
According to Rapak, the Smirnoff Mojito in bag-in-box is a simple, convenient solution allowing bars to serve cocktails to their customers “without the usual hassle”.
The cocktail range, which offers 67 servings per pack and includes Smirnoff Mojito, Pampero Mojito and Cacique Mojito, was launched after several successful tests, according to Rapak.
It will be distributed in 12,000 bars and restaurants across 11 countries in Europe, by the end of this year.
Fabric softener brand ordered to change name after Sta-Soft complaint
12/09/2019 - 09:01
A local fabric softener brand has been ordered to change its labelling after the advertising regulatory board found that its use of the word "soft" was imitating rival brand Sta-Soft.
Eliminating packaging is a good start - but here's what supermarkets should do to stop harming the planet
26/08/2019 - 15:02
The first key step towards this vision is widening the packaging-free philosophy to all stores of all the major supermarkets, and, crucially, not giving consumers who might resist change the option to stick with the polluting packaged goods that feel so familiar.
Lidl introduces reusable fruit and veg bags
15/08/2019 - 11:29
The ‘Green Bags’, priced at 69p for two, provide customers with a reusable alternative to single-use, small fruit, and vegetable bags.
SAB close to acquiring Smirnoff drinks range
19/07/2019 - 11:27
South African Breweries (SAB) is a step closer to acquiring the Smirnoff ready-to-drink (RTD) range of products, mostly ciders, and mixes, after the Competition Commission announced the approval of the acquisition from Diageo South Africa.
Nestlé Waters teams up with Ocean Legacy for plastic waste clean-up
11/07/2019 - 09:44
Nestlé’s bottled water division Nestlé Waters, owner of Perrier and Vittel, says it will team up with Canada’s Ocean Legacy Foundation to help to clean up plastic pollution.