Advertise with fastmoving.co.za
 
 

Pernod Ricard Global Travel Retail has appointed Golin Hong Kong to lead the PR restage of one of its core brand’s ranges.
Pernod Ricard Global Travel Retail has appointed Golin Hong Kong to lead the PR restage of one of its core brand’s ranges.

Pernod Ricard Global Travel Retail appoints Golin Hong Kong

MARKETING NEWS

By Sharon Kwok - Jul 9th, 14:35

Pernod Ricard Global Travel Retail has appointed Golin Hong Kong to lead the PR restage of one of its core brand’s ranges. 

In a competitive pitch, Golin won “because of its strategic thinking and quality of planning and proposal,” the press release said.

Commenting on the appointment, Jane Morgan, Managing Director for Golin said:”Global travel is a part of Golin’s DNA so we are thrilled to be working with Pernod Ricard Global Travel Retail on this project. We work with the company in Hong Kong currently so to take this relationship even further is a real win for us.”

Golin currently works with many APAC hubbed clients, but this is the second MNC client that Golin Hong Kong now hubs globally.

Morgan said: “It shows our strength in client relationships, multi-market understanding and industry expertise. We are looking forward to developing creative content and being part of the team that understands the consumer journey, so we can drive interest and ultimately sales.”

Golin Hong Kong will be leading up to six markets across the world including the UK and the US. More information about the partnership will be followed.

marketing Interactive 

Related News

Golden rules for creating memorable customer experiences
13/07/2018 - 09:00
Customer experience is the one thing that will create an emotional connection between brand and consumer.

Jacobs Douwe Egberts launches sustainability project in Vietnam
13/07/2018 - 08:24
Jacobs Douwe Egbert’s (JDE) has partnered with the Louis Dryfus Company (LDC) and Syngenta to launch a new sustainability project which aims to reduce the impact of climate change on coffee production in Vietnam.

Nike names new chief sustainability officer
12/07/2018 - 08:59
Nike has named Noel Kinder has is new chief sustainability officer.

Schweppes launches muscovado mixer to pair with dark spirits
12/07/2018 - 08:26
Coca-Cola European Partners has unveiled a new variant of its Schweppes 1783 range.

Ackermans shines at AskAfrika Kasi Star Brands Awards
10/07/2018 - 15:07
The AskAfrika Kasi Star Brands Awards has recognised leading value retailer Ackermans as one of the top brands in the South African township sector.