Advertise with fastmoving.co.za
 
 

Ackermans was awarded the top honour in the Clothing Retail: Children’s category, for a third time in a row, and was further announced as a Platinum Brand Icon.
Ackermans was awarded the top honour in the Clothing Retail: Children’s category, for a third time in a row, and was further announced as a Platinum Brand Icon.

Ackermans victorious for the third time running at 10th annual AskAfrica Icon Brands Survey Awards

RETAILER NEWS

99c - Sep 3rd, 09:02

South Africa’s most loved brands were announced recently at the AskAfrika Icon Brands Survey awards in Johannesburg. Value retailer, Ackermans, was awarded the top honour in the Clothing Retail: Children’s category, for a third time in a row, and was further announced as a Platinum Brand Icon. 

“As a retailer that is celebrating over 100 years in this country, we are incredibly proud and humbled. Winning the award for the third time, illustrates our commitment to providing the most value for money, one of the core drivers in our business,” says Ephraim Mamabolo, Marketing Director at Ackermans.

South Africans had to vote for their top 50 brands from across 222 product categories. The survey further identified 60 Platinum brands which are defined as brands that South Africans are tangibly committed and loyal to; in that, they put their money where their mouths are to demonstrate this commitment.

“As these awards are based on public vote, we are truly grateful to our customers for allowing us to make a measurable contribution in their lives, through offering quality products without compromising on price or style,” concludes Mamabolo.



 

Related News

Checkers brings world-class retail to Constantia with new flagship store
27/11/2019 - 13:01
Checkers has opened the doors to its state-of-the-art 2 330 m² flagship supermarket at the Constantia Emporium as the retailer continues to take innovation to new heights.

Woolworths carves out market share in SA
27/11/2019 - 10:11
In Australia, David Jones's sales declined 2.1%, with the company saying a store refurbishment contributed to the decline.

Push and pull strategies work together to keep consumers coming back for more
26/11/2019 - 10:20
The retail sector is under increasing pressure as consumers have shrinking disposable income in a strained economy. Maintaining share of wallet is critical. Relying solely on a push route to market strategy from manufacturers into retailers is not enough to get consumers buying products. A pull strategy needs to coexist with the push to drive brand consumption. Integrating these strategies requires intelligent and insightful decision-making. This, in turn, requires data generated through smart technology which provides line of sight across the value chain from manufacturer to distribution, retailer to the consumer.

Exclusive leases must fall: Commission cracks whip on Shoprite, Pick n pay, Spar, Woolies
26/11/2019 - 09:57
The Competition Commission Inquiry into Grocery Retail, published on Monday, called for an end to the exclusive leases negotiated by national retail chains in all shopping malls across the country in a bid to open up access to markets for smaller players.

Today’s customers are loyal to speed and convenience, not brands
25/11/2019 - 11:15
Consumer expectations are rapidly shifting as technologies such as mobile, geolocation, social media and increasingly, Internet of Things devices and wearables, connect people to a world of easily accessible information and convenient services. With the ability to browse, compare and order with a few swipes and taps, consumers are becoming trained to value convenience and service above nearly anything else.