Sandton City Dis-Chem flagship store to open in 2018
Issued by Marketing Concepts - Nov 22nd 2017, 14:49
Sandton City today announced that Dis-Chem will join its exceptional retail mix next year with a flagship 1,800sqm store.
Set to open on 1 April 2018, the new Dis-Chem flagship is being crafted in keeping with Sandton City’s world-class setting and enjoys a prime position on the lower level.
Dis-Chem will occupy a significant portion of the space vacated by Stuttafords at Sandton City. There are also other exciting plans in the works for the balance of this space, which will be announced in due course.
Work is already underway to prepare for the opening of this much-loved pharmacy brand, which has been specially curated for the Sandton City retail mix to delight its health, beauty, and lifestyle, conscious shopper.
Sandton City is owned by Liberty Two Degrees, Liberty Group Limited, Pareto Limited, and managed by JHI Retail. Jonathan Sinden, Liberty Two Degrees Asset Management Executive for Sandton City, comments: “Dis-Chem is a great addition to Sandton City’s unmatched mix of admired, desired and in-demand brands. Its introduction to the centre is driven by innovative, research-backed asset management strategies. This respected South African retailer stands to contribute brilliantly to the overall variety and experience for shoppers at Sandton City, which is an extraordinarily robust asset.”
Ivan Saltzman, CEO of Dis-Chem, says: “Sandton City is a super-regional mall not only serving the typical Sandton customer, but also international shoppers, especially from the rest of Africa. We want to bring the Dis-Chem experience to this convenient location. The Sandton Dis-Chem Pharmacy will be a flagship store and provide the full Dis-Chem offering, with the variety, emphasis on service and expertise that customers love, all at low every day or deep cut prices. We believe customers will be excited that Dis-Chem, being South Africa’s favourite pharmacy, is finally in Sandton City.”
Long-time architecture partner of the mall MDS Architecture reports that this unique Dis-Chem is designed to be bespoke to Sandton City. It is finished with decorative timber, flush-plastered ceilings and tile insert patterns as well as decorative hanging lights in certain areas.
A focal point in the Sandton City Dis-Chem flagship store will be its beauty and cosmetic aisle, which is designed to create compelling visual link onto a special offering at the end of the aisle.
In addition, it will offer everything that South Africans have come to expect and love from Dis-Chem. Specialised food and products will cater to individual nutritional needs, including, among others, gluten-free, sugar-free, lactose-free, as well as nutritional and sports supplements to suit a healthy lifestyle. It will also have Wellness Clinics and Baby Clinics in-store, run by specialised community Sisters, to complete its health offering.
Besides in-store shopping, customers will be able to shop Dis-Chem online and collect in store, as well as use its alternative pay-on-collect service.
Established as South Africa’s most desirable shopping destination, Sandton City offers an unparalleled retail experience with more than 330 shops in a contemporary, stylish setting. It is in the heart of the country’s most affluent playground and is the retail darling of Africa’s elite and fashion-forward.
With health, beauty and lifestyle being a priority for Sandton City’s cosmopolitan shoppers, Dis-Chem is set to enrich the value of its experience for customers.
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