Advertise with fastmoving.co.za
 
 

Brothers Matt (left) and Brad Milne (right) with FALKE Group General Manager Martin Grobbelaar and Keaton Quarmby, Group Marketing Executive, during a recent visit to Sydney.
Brothers Matt (left) and Brad Milne (right) with FALKE Group General Manager Martin Grobbelaar and Keaton Quarmby, Group Marketing Executive, during a recent visit to Sydney.

FALKE to expand global footprint with brand presence in Australia

RETAILER NEWS

Issued by Peridot Communications on behalf of FALKE - Jun 12th, 13:57

Legwear specialists FALKE South Africa will this month be expanding its global footprint when they establish a retail presence in Australia.
 

According to Group Marketing Executive Keaton Quarmby, they have just returned from an extremely successful visit to Australia. “There are definitively great similarities between the target markets here in South Africa and in Australia. Our audiences share comparable lifestyles, which will provide a great fit for the FALKE brand. We are continuously investigating opportunities to extend our market share and are convinced that this partnership will assist us in creating a brand presence in Australia,” said Quarmby.

The Australian endeavour will be spearheaded by former South Africans Matt and Brad Milne. The Sydney-based brothers have been running a successful distribution company in Australia for the past five years. The online shop will carry the Advance Performance range of sport-specific socks in the Run, Hike, Bike and Golf categories as well as a selection of everyday sports socks.

FALKE South Africa is a subsidiary of the German textile giant, a fourth-generation family owned business that was founded in 1895. The South African operation was established in 1974 and is widely recognised as a local market leader. FALKE South Africa currently manufactures approximately 7 million pairs of socks per year for the domestic and export market.

 

Related News

Pampers & Pick n Pay raise R1m for South African newborns
22/06/2018 - 13:33
Brand of baby nappies, Pampers has partnered with South Africa’s largest Supermarket Chain, Pick n Pay to help raise R1 million to support The United Nations Children's Funds (UNICEF’s) First 1000 Days initiative.

Google buys £414m stake in JD.com
22/06/2018 - 11:19
China’s largest retailer JD.com has launched a $550 million (£414 million) partnership with Google which will see the former sell products through Google Shipping across the world.

Ask Afrika announces 2018/2019 Kasi Star Brands Awards
22/06/2018 - 10:17
Ask Afrika announced the winners of their annual Kasi Star Brands Awards 2018/2019, recognising those brands that are most loyally used by South Africa’s township consumers and highlighting key trends emerging in what is rapidly becoming an ever more prominent market for South African brands.

MySchool MyVillage MyPlanet wins big at the Loyalty Magazine Awards in London
21/06/2018 - 15:14
MySchool MyVillage MyPlanet scooped three major awards at the Loyalty Magazine Awards held in London recently. The fundraising programme was awarded Best CSR Initiative Linked to Loyalty, Best Long-Term Loyalty Programme and also received the prestigious Regional Loyalty Champions of the Year for Middle East & Africa award.

Online shopping grows in SA
21/06/2018 - 10:21
Although traditional retail stores dominate the South African market, consumers are choosing the online option for cheaper technical goods purchases.