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South Africa’s leading online retailer adds liquor to its top shelf
South Africa’s leading online retailer adds liquor to its top shelf

South Africa’s leading online retailer adds liquor to its top shelf


Issued by Marcus Brewster on behalf of - May 17th 2016, 09:03, South Africa’s leading online retailer, adds a brand new Liquor category to its ever-growing product range this week. The new Liquor department is launching with a strong range of spirits, MCC, champagne and sparkling wine, offering customers the most convenient way possible to shop their favourite drinks. 

Shoppers can browse and buy single and 6-bottle cases of spirits and bubbly, from Jack Daniel’s, SKYY Vodka and Hendrick’s Gin to J.C. Le Roux, Veuve Clicquot and Moët & Chandon. Shopping is made simple by the reliable convenience that takealot customers have come to expect, from easy ordering at your fingertips via the popular takealot mobile app to secure payment and safe delivery, with stringent age-verification checks in place at every stage.

Commenting on the announcement, Head of Retail, Didi Francis, said, “We are very pleased to launch this brand new category of popular liquor brands, expanding our product range to delight our customers and offering them more choice at the same great prices. Providing a fast, simple shopping experience is part of the takealot DNA and we believe the uptake from our customers will be very strong, especially via our mobile shopping app.”

To promote responsible drinking and ensure alcohol products will not be delivered into the wrong hands, takealot has introduced strict sales and distribution practice for its online alcohol sales, checking age verification at point of purchase and working closely with delivery partners to ensure the same checks are put in place on each delivery.

• Shop the new takealot liquor range at:
• Download the free takealot app at:
• Join the conversation on Facebook @Takealot, Twitter @TAKEALOT and Instagram

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