Mobile isn’t coming – it’s already here
BusinessTech.co.za - Sep 8th 2014, 10:57
New data from Google shows that mobile is far bigger in South Africa than initially thought, having blasted past its growth projection a year sooner than expected.
Speaking at the uAfrica eCommerce Conference in Midrand, Industry Head for Google South Africa, provided glimpse into the current state of search in the country.
Based on desktop versus mobile search data, Nelson showed that in 2014, Google processed more mobile search terms than those from PC browsers.
This was only expected to happen in 2015, Nelson said, and was set to grow exponentially moving forward.
By 2015, mobile is expected to account for two-thirds of all search queries in South Africa.
“People like to go on about ‘mobile is coming’ – but the change has happened, mobile is here,” Nelson said.
“It’s safe to say that, as a business, if you don’t have a mobile strategy, you’re probably already too late.”
Looking specifically at retail searches, Nelson said the same trend is showing, with mobile (tablet and smartphone) searches for retail products dominating over desktop queries.
From 2014 Copyright, BusinessTech. All right reserved.
Physical stores are not dead, but boring retail is
05/04/2019 - 16:18
Retail is not dead, and physical stores are not dead, but "boring retail" is dead, according to Linah Maigurira, Google's head of retail business in South Africa.
Fossil sells smartwatch technology to Google in $40m deal
21/01/2019 - 09:47
Fossil has sold its “smartwatch technology currently under development” to Google in a deal worth $40 million (£31 million).
The signs are here that South Africa has reached its economic crossroad
03/12/2018 - 11:37
While South Africa attempts to shore up its own economy amid high inflation rates and a stuttering inherited financial system, the continent as a whole continues to grow. The big question, though, is whether South Africa will get left behind in terms of international investment if it doesn’t improve its financial situation, and how to avoid this.
Egypt lifts SA fresh goods ban as listeriosis threat subsides
20/09/2018 - 14:32
The department of agriculture, forestry and fisheries says Egypt's government has lifted its temporary suspension of fresh fruits and vegetable imports from South Africa, which stood as a precaution to prevent the spread of listeriosis there.
Google tipped to open first permanent retail store
20/08/2018 - 11:42
Google is understood to be planning to open its first permanent standalone retail store in the US to sell its growing range of products.