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The smell of success: Multi-sensory features boost POS sales
Research conducted in Europe has recently revealed that when it comes to consumers’ purchasing decisions, sight is not the only sense that has a say. For instance, if the smell of a product (or its packaging) is appealing, it can increase sales by up to 45%.
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An all-in-one PocketMedia® solution to help save the environment
The Western Cape Department of Environmental Affairs and Development Planning has selected PocketMedia® Solutions to provide an all-in-one, environmentally friendly solution to market the concept of Green Living during its capacity building Sustainable Living Workshops which target the youth and learners in rural communities.
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Ads24 research reveals insights into maximising Ad Spend
Men don’t like to listen and women like to be persuaded, while youngsters want to be entertained but not educated and considered but not persuaded. Youth are multiple channel consumers. These known insights were further corroborated by the latest Path to Persuasion (P2P) results that were released by Ads24 countrywide.
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Credo Chenin Blanc shines for third time
Credo Chenin Blanc recently won its third award with a silver medal from the Old Mutual Trophy Wine Show.
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Discover the versatility of Monis
Monis, the longest-standing producer of fortified wines in South Africa, offers a rich history dating back to 1906 and a varied range of wines, each with a unique flavour profile. All superbly food-friendly, they are also now shaking things up as a cocktail ingredient.
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Nederburg hosts wine and food pairing challenge for fans
Nederburg, the venue host and official wine sponsor of MasterChef South Africa, staged a fun wine and food pairing challenge for wine fans, ahead of the new season of the popular cookery TV series. The event took place on a rainy Saturday in the Woodstock studio of MasterChef South Africa judge Pete Goffe-Wood. He and Nederburg's Winemaster, Razvan Macici, judged the contestants.
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Zetes provides ABIS services to the Republic of Guinea
The Independent National Electoral Commission (INEC) of the Republic of Guinea has entrusted Zetes with the deduplication of voters’ data in legislative elections scheduled for this summer. The aim is to create a reliable electoral roll. The entire process is supported by the international community.
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Thailand Trade Show South Africa 2013
Cape Town show: 18 -20 June at the Cape Town International Convention Centre
Johannesburg: 25-27 June at the Sandton Convention Centre, Johannesburg
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SAITEX and Africa’s Big Seven Exhibitions
When: 30 June 2013
Venue: Gallagher Convention Centre, Midrand
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Third Annual Food Safety Conference
When: 16 - 19 September 2013
Where: The Hyatt Regency, Rosebank, Gauteng
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LogiAfrica 2013: Logistics and Supply Chain Management Conference
When: 1 – 3 October 2013
Where: Johannesburg Art Gallery, South Africa
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CGCSA Summit
When: 15 - 16 October 2013
Where: The Forum, Johannesburg, South Africa
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CILTSA Supply Chain Update
When: 22 October 2013
Where: The Mount Nelson Hotel, Cape Town
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World Retail Congress
When: 4 - 6 November 2013
Where: The Maslow, Johannesburg, South Africa
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| Fastmoving provides online data support and marketing services to FMCG brands and businesses operating in the retail sector. Our inventory management service is a central repository where FMCG brands can store and share hi-res pack shots and essential product information with suppliers for each SKU, on-demand, including barcodes, product endorsements, nutritional values, ingredients and allergens. |
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