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CONSUMER LOYALTY NEWS ON FASTMOVING

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Addressing the entire supply chain is key to driving consumer behaviour and creating loyalty

Addressing the entire supply chain is key to driving consumer behaviour and creating loyalty

03/07/2019 - 08:33
Changing consumer behaviour and creating loyalty throughout the supply chain are areas every FMCG manufacturer is trying to achieve. read more
Why mobile is the gatekeeper of brand loyalty today

Why mobile is the gatekeeper of brand loyalty today

19/12/2018 - 10:33
Achieving long-term brand loyalty has become brutally difficult for South African retailers. Mobile represents an unparalleled opportunity for savvy retailers to reach customers in more personalised, efficient and powerful ways – paving the way for a new era of data-driven brand loyalty. read more
Loyalty cards surge as hard times bite

Loyalty cards surge as hard times bite

03/08/2017 - 10:05
People are going mad for loyalty programmes whose cash-back and discount benefits are helping to reduce the sting of hard times. read more