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SHOPPER JOURNEY NEWS ON FASTMOVING

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Transforming the customer retail experience with future fit technology

Transforming the customer retail experience with future fit technology

26/06/2019 - 09:19
Although the South African retail sphere is currently hindered by a slow economy and weak consumer confidence, technology is presenting opportunities to radically transform the customer experience and boost bottom line sales.  read more
Becoming an intelligent enterprise: Growth in IoT deployment strengthening retail’s frontline workers

Becoming an intelligent enterprise: Growth in IoT deployment strengthening retail’s frontline workers

21/01/2019 - 14:40
Retail buzzwords like “personalisation” and “omnichannel” are no longer just concepts and strategies that companies are working toward. Today, more retailers are actively deploying new technologies and migrating to an intelligent environment to reclaim their relevance in the on-demand economy.  read more
Zebra Technologies helps retailers take personal shopping to the next level with new Android-based personal shopper

Zebra Technologies helps retailers take personal shopping to the next level with new Android-based personal shopper

28/09/2018 - 10:19
Zebra Technologies Corporation (NASDAQ: ZBRA), an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, recently introduced the PS20, its sixth generation personal shopping solution (PSS), to allow shoppers to scan items as they go, streamlining the checkout experience. read more
FMCG suppliers neglecting the importance of the last 50 yards in the shopper journey

FMCG suppliers neglecting the importance of the last 50 yards in the shopper journey

01/05/2018 - 12:02
Too many FMCG suppliers still fail to understand the difference between the consumer and the target shopper, neglect the importance of the last 50 yards in the shopper journey and, as a result, are missing out on shopper conversion opportunities at the point of purchase. read more