Advertise with fastmoving.co.za
 
 

SOCIAL MEDIA NEWS ON FASTMOVING

Subscribe to social media

Playing by the rules in an era of online advertising

Playing by the rules in an era of online advertising

02/08/2019 - 10:43
Advertising body to sanction companies and their influencers if they fail to declare their relationship upfront in social media posts. read more
The problem with influencer marketing

The problem with influencer marketing

13/06/2019 - 15:16
Brands looking to embark on or develop an influencer marketing strategy need to think carefully about their choice of person and how believable the message is. That warning has been sounded by Anne Dolinschek, founder of specialist agency Nflu#ntial. read more
Is social media becoming a pivotal piece of the market conduct puzzle?

Is social media becoming a pivotal piece of the market conduct puzzle?

29/05/2019 - 09:19
The growing influence of consumer opinion and the trend towards outcomes-based market conduct regulation means organisations can no longer afford to turn a blind eye to social media.  read more
Leveraging true influence for your next marketing campaign

Leveraging true influence for your next marketing campaign

06/05/2019 - 10:08
Taking the lead from global industry trends, influencer marketing has become common practice within South Africa’s media landscape. But does influencer marketing really affect the bottom line and should South African brands be working with local influencers? read more
Twelve trends to shape media and marketing in 2019

Twelve trends to shape media and marketing in 2019

13/12/2018 - 09:15
Kantar’s recently released media landscape predictions outline 12 trends that are expected to shape the media and marketing industry across the board over the next year. read more
5 vital aspects of a successful social media campaign

5 vital aspects of a successful social media campaign

08/11/2018 - 14:24
Social media has surpassed all predicted expectations and erupted into a space where people connect, share and tell their stories. It has become a hub for content creation and idea sharing for both consumers and marketers, allowing brands to directly impact their followers at a click of a button. But what does it take to stand out from the crowd and really get noticed on social? read more
 Let your social followers be the voice of your brand

Let your social followers be the voice of your brand

12/02/2018 - 09:15
Brand ambassadors have become an important element of any business’s social strategy. These individuals eat, sleep and breathe your brand, and they help to grow your brand’s reputation online.  read more
 Social media taking precedence for retailers

Social media taking precedence for retailers

03/04/2017 - 09:14
Social media is becoming increasingly influential for retailers to target their customers. read more
Instagram to roll out shopping feature after successful trial

Instagram to roll out shopping feature after successful trial

24/03/2017 - 16:11
Instagram has announced plans to roll out its shopping options within the image-sharing app. read more
Why retailers should sell on Instagram

Why retailers should sell on Instagram

03/11/2016 - 12:03
Selling products on social media is not anything new, Facebook has allowed it, Twitter made it possible for a while before they didn’t and Pinterest allows its followers to shop. Now, one more social media network could very well be joining the product selling game. read more
River Island partners with Snapchat in a first for UK retail

River Island partners with Snapchat in a first for UK retail

01/09/2016 - 14:52
Leading high street fashion retailer River Island is set to break new ground this season with their new Snap and Share campaign in partnership with Snapchat. read more
The growth of digital in the mass market

The growth of digital in the mass market

24/06/2016 - 16:10
The Daily Sun Facebook page recently hit the one million mark in likes, and counting. This is an amazing achievement in the five years since Daily Sun launched its Facebook page in 2011. There is now a full-time digital team which creates about 100 posts a week with about 80 000 interactions daily. Growth is steady at between 12 000 and 17 000 new fans every seven days.  read more
Connecting social media investment to business returns

Connecting social media investment to business returns

23/06/2016 - 12:56
Millions of South Africans today depend on social media to keep in touch with the information and people who matter to them - whether they're watching the Twitter war between DJ Zinhle and AKA, keeping an eye on running commentary about President Zuma's state of the nation speech, or simply sharing personal photographs with their friends and families.  read more
Black Friday grabs SA social media's attention

Black Friday grabs SA social media's attention

30/11/2015 - 12:41
Social media mentions of Black Friday grew more than 300% this year in South Africa compared to 2014, said online customer engagement agency 25AM. read more
Facebook, Zuckerberg to sell R41bn in shares

Facebook, Zuckerberg to sell R41bn in shares

20/12/2013 - 08:51
London - Mark Zuckerberg, the chief executive officer of Facebook Inc., is selling shares to help pay taxes, joining the company and some other shareholders in an offering worth about $3.9 billion. read more
BDO survey: Retailers using social media as part of holiday blitz

BDO survey: Retailers using social media as part of holiday blitz

03/12/2013 - 09:32
Chicago -- A majority (88%) of retailers are using social media as part of their 2013 holiday marketing blitz. But they still remain divided about mobile marketing, with only 38% using it this year, down from 50% in 2012. read more
Twitter haunted by Facebook's IPO

Twitter haunted by Facebook's IPO

08/10/2013 - 09:26
When Facebook Inc was preparing to go public last year, the telephones at Granite Investment Advisors rang off the hook as clients called about the social media’s company’s highly anticipated debut. read more
How SA business uses social media

How SA business uses social media

17/09/2013 - 09:02
A new report highlights the intensified use of social media by South African corporations, with Facebook winning out amongst the big players in the sector. read more
Shopping malls turn on to social media

Shopping malls turn on to social media

15/07/2013 - 08:55
As South Africans get more connected online, shopping malls are finding their voice on social media, according to a new report. read more
Top social media platforms

Top social media platforms

04/02/2013 - 08:22
The latest report by the Global Web Index shows that Google+ has overtaken Twitter to claim the second spot behind Facebook as the most active social platform on the web. read more
US: Social media/mobile accounting for bigger chunks of retailers’ advertising/marketing budgets

US: Social media/mobile accounting for bigger chunks of retailers’ advertising/marketing budgets

04/12/2012 - 09:30
Chicago -- Social media is now essential to marketing in the retail industry, according to a recent BDO USA survey, which found that 86% of retail CMOs have included social media in their holiday marketing strategy. The executives said social media accounts for 10% of their holiday advertising and marketing budgets this year. read more
PepsiCo and Pfizer's social networking recruitment drive

PepsiCo and Pfizer's social networking recruitment drive

04/05/2012 - 09:30
Human Resources departments at companies including PepsiCo, Pfizer, Red Hat, First Citizens Bank and Netflix have been trialling a social media tool designed to improve staff recruitment efficiency. read more
Customer relationship management is key IT priority for 2012

Customer relationship management is key IT priority for 2012

04/05/2012 - 09:25
CIOs ranked customer relationship management (CRM) as their number eight technology priority for 2012, according to a global survey of CIOs by Gartner.  read more
New breed of consumer looks to interactive advertising

New breed of consumer looks to interactive advertising

13/04/2012 - 09:39
As the advertising world emerges from a torrid financial period characterised by recession and global instability that forced companies to cut marketing budgets, it faces a very different consumer environment.  read more
Wi-Fi in stores essential for cross-channel selling and customer service

Wi-Fi in stores essential for cross-channel selling and customer service

02/03/2012 - 11:15
Whilst the overwhelming majority of retailers is still afraid of the show-rooming phenomenon, where shoppers use the Red Laser or Amazon app in store, price-check products and order online - in some cases while still on the premises of a retailer - we believe that Wi-Fi will become ubiquitous in stores in future. In store Wi-Fi lets shoppers make better use of the multitude of innate functions on today’s and next generation’s smartphones and could even - once all the components are integrated in the right way - lead to a revival of the high street.  read more
Southern Comfort brings brand character to Facebook

Southern Comfort brings brand character to Facebook

20/01/2012 - 13:53
Southern Comfort, the Brown Forman-owned spirits brand, has launched a Facebook campaign featuring the fictional New Orlean's music legend, 'Baron Jazz'. read more
Facebook to be installed in cars?

Facebook to be installed in cars?

11/01/2012 - 08:54
At restaurants, at movies and at the office, checking Facebook has become a regular habit for many of the Internet social network's more than 800 million users. read more
Facebook taking lead in low-income market

Facebook taking lead in low-income market

07/12/2011 - 10:09
Johannesburg - Facebook is becoming more popular than local social network MXit amongst low-income earners, according to a survey conducted by Cape Town-based research company ikapadata. read more
Firms need to up social network strategies

Firms need to up social network strategies

11/11/2011 - 08:18
Johannesburg - Business is wasting time and money by trying to reach people on social networks sites without a targeted strategy, a global research survey has found.  read more
Busting the Myths behind Social Media

Busting the Myths behind Social Media

03/08/2011 - 11:07
Social media isn’t rocket science, but it does demand that you change the way that you think about interacting with your customers and prospects. Too many companies still approach their social media strategies in much the same way as they do other forms of traditional media.  read more