Advertise with fastmoving.co.za
 
 

Aloe Water Group
Aloe Water Group

Expand your branding options with ElastiTag®

BRAND ACTIVITY

Issued by Pyrotec on behalf of Pyrotec PackMedia - Apr 5th 2016, 12:50

Have you reached the point where your packaging needs a pick-me-up? Perhaps you’re keen to draw shoppers’ attention to a specific product benefit or highlight a key ingredient? Or you may be planning to introduce a new flavour variant or launch a seasonal promotion? There are many reasons why our clients choose ElastiTag® to meet their branding and on-pack communication requirements.

The ElastiTag® range from Pyrotec PackMedia is an ideal way to display new information on pack without going through the costly exercise of upgrading the design of your actual packaging or label. It is also a highly effective way to refresh the look and feel of your products without compromising your consumers’ ability to recognise your brand. Your packaging stays the same, with an extra layer of communication.

This versatile device comprises a tag and elastomer loop all-in-one that securely grips your product and stays put. That said, it is easy for the customer to remove should they wish to retain it or use it as part of a promotion (you may choose to use your ElastiTag® device to carry a coupon, for example).

For those who wish to get creative, the entire device comes in a wide range of shapes, sizes, and colours – you can even opt for transparent. This makes for a truly sophisticated and eye-catching on-pack communication element that does not diminish the aesthetic appeal of your product or clash with your brand’s colour palette in any way.

With ElastiTag®, it is possible to bring your brand personality to life and make your products stand out from the clutter on shelf by incorporating bespoke finishes into your tag designs.

Depending on your requirements, the ElastiTag® can include a special feature such as:

• Tactile varnish
• Scratch off tape
• Variable data
• Hot foil stamping
• Scented varnish
• UV varnish
• Biodegradable material

Just imagine the possibilities! To find out more, contact Pyrotec PackMedia today.Click here for more information on Pyrotec PackMedia 

Related Activity

The effects of counterfeiting12
JUN
The effects of counterfeiting
Backed by an illicit industry considered to be one of the largest in the world and costing the global economy billions of dollars, counterfeit goods are on the rise.
Why barcodes matter07
JUN
Why barcodes matter
Many of us take barcodes, also referred to as UPC and EAN codes, for granted because they’re so commonplace. However, with only some basic printing equipment and a readily-available barcode scanner, this technology offers significant benefits to manufacturers and brand owners as products move through the supply chain.
Scanning first time, every time28
MAY
Scanning first time, every time
In a white paper recently released by Markem-Imaje, locally represented by Pyrotec PackMark, consideration is given to whether GS1-128 barcodes are on track to become the most adopted global standard for retail grocery and foodservice packaging.
How to boost sales at point of purchase22
MAY
How to boost sales at point of purchase
While all five senses play a role in the purchasing process, sight remains the most significant. Products that are well-packaged and visible on retail shelves have a better chance of being purchased. A quick, easy and cost-effective way to ensure your products are visible is by using Hang Tabs and Display Strips from the Do-It® Corporation, locally represented by Pyrotec PackMedia.

Related News

Japanese now upbeat about deals with SA
15/05/2018 - 09:42
Trade officials from Japan, who previously had felt sidelined under the Jacob Zuma administration, are in a more buoyant mood, believing that relations with SA have entered a new chapter.

Falling exports take their toll on SA’s current account deficit
09/12/2016 - 12:07
SA’s current account deficit widened more than expected in the third quarter, as the value and volume of exports fell amid weaker output data from the productive sectors of the economy.

Retailers make inroads into the African market
01/12/2016 - 09:17
While African economies have suffered some setbacks as a result of a weakened global economy, the continent is still attractive in the long term.

2016 a particularly disruptive year for entrepreneurial landscape
21/11/2016 - 10:37
Many local entrepreneurial businesses have the potential to thrive under pressure. However, in the midst of a volatile economy small and medium enterprises (SMEs) do require a particular level of certainty to flourish and implement growth strategies.

Raising profit margins in a stagnant economy
29/09/2016 - 15:32
Advice to SME owners