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RETAIL NEWSLETTERS

The power of experiential to influence purchase decisions

The power of experiential to influence purchase decisions

18/07/2017 - 08:04
Traditional advertising bombards consumers with interruptive messaging and it’s the brand that shouts loudest that wins. But this potentially outmoded approach to communication with consumers doesn’t build connection or loyalty.
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Finding true customer centricity

Finding true customer centricity

23/06/2017 - 08:57
For decades, retailers have held fast and true to the marketing mantra, looking for a 360-degree view of the customer. The rise of e-Commerce and the big data that it produced created a world of promise for an all-knowing view of the customer that could be combined with relevant CRM information.
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Retail security in the digital age

Retail security in the digital age

26/05/2017 - 08:22
The retail sector is transforming at a significant pace and there is a high adoptability to digital, if consumer digital uptake is any indication. As per IDC’s FutureScape: Worldwide Retail 2017 Predictions report issued in November last year, by 2019 digital transformation investments will triple, drawing funds away from store capital and profoundly changing the retail industry.
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Strategic omnichannel makeover for winning over Millennials

Strategic omnichannel makeover for winning over Millennials

21/04/2017 - 12:37
Millennials are the nation’s largest living generation — 75.4 million vs. 74.9 million baby-boomers per the 2016 census — and a purchasing powerhouse poised to explode. Because technology is at the epicentre of everything millennials do — how they communicate, socialise and shop — this first generation of digital natives has outstripped most retailers’ ability to engage with them.
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Understanding your customer, the first step towards winning the customer experience race

Understanding your customer, the first step towards winning the customer experience race

27/03/2017 - 07:55
Fastmoving recently got in touch with Chantelle Troskie, Customer Experience Account Manager at Oracle SA to ask her some questions about the customer experience trends for 2017, as well as how brands can closely align the priorities of their sales and marketing teams to better understand their audience, deliver a joined-up customer experience and convert leads.
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The rise of the customer

The rise of the customer

21/02/2017 - 08:27
In a market where customer experience trumps product as a competitive advantage, businesses are constantly faced with the challenge of providing customers with the experience that they are looking for. Today’s customers are both savvy and demanding, knowing what they want and expecting to get it when they want it. This is invariably immediately.
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2017: The year of the mixed-use mall

2017: The year of the mixed-use mall

30/01/2017 - 12:07
In the fiercely competitive South African retail sector, the retail and retail development space in 2017 and beyond will include a high-tech, interactive shopping environment in a bid to lure shoppers to centres for longer.
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Three ways to cultivate post-holiday customer loyalty

Three ways to cultivate post-holiday customer loyalty

13/12/2016 - 11:14
How do retailers turn seasonal gift buyers into year-round customers? The fact is, it’s a struggle. Some customers may not want to hear from you for another 365 days, while others may need more personalized suggestions before they’ll make another purchase.
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Managing customer relationships in today’s hypercompetitive retail environment

Managing customer relationships in today’s hypercompetitive retail environment

23/11/2016 - 08:22
To boost sales, retailers have long focused on two things: shopping environment and product selection. Unfortunately, this strategy pushes them to deliver ever-improving consumption experiences at lower and lower prices. Such competition is a losing game, especially in today’s hyper-competitive environment.
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5 ways to bring your store into the future

5 ways to bring your store into the future

26/10/2016 - 08:19
The convenience of online shopping is increasingly appealing to today’s consumer. With Amazon recently announcing same-day delivery in two major cities in Canada – the pressure on brick-and-mortar retailers is stronger than ever.
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How in-store media can influence the purchasing decision

How in-store media can influence the purchasing decision

28/09/2016 - 08:22
Marketers should be thinking of retail spaces as a plethora of communication touch points that provide multiple access points to consumers. By optimising and integrating these into the overall marketing strategy, marketers can more effectively, and more directly, engage with their targeted consumers.
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4 step check-list for SMEs looking to jump into online retail

4 step check-list for SMEs looking to jump into online retail

19/08/2016 - 08:11
For SMEs considering including online retail within their omnichannel strategy, there is no time like the present. As mobile penetration continues to grow, along with the customer’s need for accessibility and convenience, the pros to e-commerce are undeniable.
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Shopper marketing: The path to purchase has changed

Shopper marketing: The path to purchase has changed

26/07/2016 - 08:21
If like most marketers, you believe that retail is the centre of the marketing universe then it may come of some surprise to you, to learn that it’s the consumer who is now that ’centre’.
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Mega survey highlights how to boost SA online shopping

Mega survey highlights how to boost SA online shopping

17/06/2016 - 07:51
A survey of 10 687 South Africans conducted in April 2016 has thrown up illuminating information on how age and gender influence shopping habits, what retailers need to do to encourage more sales and how to convert those who are not convinced by the claimed advantages of online shopping.
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How manufacturers can increase their investment ROI by moving to performance-based trade terms

How manufacturers can increase their investment ROI by moving to performance-based trade terms

19/05/2016 - 08:10
For any consumer goods manufacturer the topic of trade terms and trade investment is often an uncomfortable one. Over time trade terms have increased but the relative returns for the manufacturer have not been felt, therefore resulting in terms that don’t drive strategy.
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Turning the tide on absenteeism

Turning the tide on absenteeism

21/04/2016 - 08:31
Absenteeism is costing the economy billions, at a time when we can scarcely afford it. How can companies turn this trend around?
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33% of consumers don't use loyalty: SA loyalty programmes missing a trick, survey reveals

33% of consumers don't use loyalty: SA loyalty programmes missing a trick, survey reveals

09/03/2016 - 15:59
The largest survey on loyalty programmes in SA has just been released, in a Whitepaper that has surveyed more than 24 500 respondents. The data reveals interesting insights for retail brands that, now more than ever, are looking to build and sustain loyalty from their customers.
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Shoppers will reject retailers who don´t offer a true omni-channel retail experience

Shoppers will reject retailers who don´t offer a true omni-channel retail experience

17/02/2016 - 09:12
The retail industry is experiencing a shift – the customers are switching between online and physical store contacts as they see fit on their journey towards a purchase. With an increasing number of customer touch points, that path is also growing more complex.
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Stimulating category growth in Africa

Stimulating category growth in Africa

20/01/2016 - 08:14
There are many macro trends, globally and locally, which affect both retailers and brand manufacturers in the consumer goods space. Proper category management and its impact on retailers and brand’s success are driven by the industry’s ability to understand and capitalise on these macro trends.
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Can Africa’s youth change the course of retail?

Can Africa’s youth change the course of retail?

14/12/2015 - 08:43
One cannot be castigated for believing that Africa’s biggest export is economic refugees. Nevertheless, those who are not jumping the fence are quietly ushering in a significant swell in retail. For them, it is not the fast moving trains into Europe that appeal but rather fast selling brands.
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Retailers must embrace `The Big Shift’ to continue creating value for consumers

Retailers must embrace `The Big Shift’ to continue creating value for consumers

19/11/2015 - 10:13
With Retail Congress Africa happening in Cape Town on 3 - 4 November 2015, conversations amongst retailers will be centred around the theme of ‘Enabling retail entrepreneurs to accelerate growth in Africa’.
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Retail leading the pack in digital transformation

Retail leading the pack in digital transformation

18/11/2015 - 12:57
As the physical and digital worlds continue to merge, it is becoming clear that as a retailer it is all about that providing the consumer with that consistent brand experience to strengthen that relationship and help them in their path to purchase.
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Marketers: Get yourself a front row seat in your consumers’ lives

Marketers: Get yourself a front row seat in your consumers’ lives

13/09/2015 - 00:00
As market researchers, we are constantly trying to keep up with consumer behaviour. We want to understand what consumers use our clients’ products for, and most importantly, how they use them.
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Security in the age of digital transformation

Security in the age of digital transformation

18/08/2015 - 08:35
The quickening pace of change in business today is forcing companies to transform themselves digitally, in new and innovative ways. It is requiring them to shake off traditional, legacy-based approaches to IT, and think more like those new-age competitors that were ‘born digital’.
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Business growth mergers and takeovers in the retail sector

Business growth mergers and takeovers in the retail sector

20/07/2015 - 08:39
The retail market for consumer goods in South Africa is attracting the interest of international businesses looking to expand after mergers and takeovers and will likely contribute to business growth in the retail sector.
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SA grocery shoppers ripe for the picking across array of digital channels

SA grocery shoppers ripe for the picking across array of digital channels

17/06/2015 - 00:00
South Africa’s burgeoning connected commerce era means that consumers are no longer shopping entirely online or offline but rather taking a blended approach, using whatever channel best suits their needs.
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GDP, Population, and Governance Data alone are not enough to predict brand success in Africa

GDP, Population, and Governance Data alone are not enough to predict brand success in Africa

20/05/2015 - 09:10
For brands eager to tap into the growing African markets and the region’s estimated 350 million middle class consumers, relying solely on macro-economic data such as GDP growth, population trends, and regulatory governance data to identify opportunities and predict success can lead to costly missteps, according to a new report from Nielsen
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The Power of Mobile Devices in the Traditional Retailer’s Environment

The Power of Mobile Devices in the Traditional Retailer’s Environment

15/04/2015 - 00:00
Traditional retailers are caught up in an intense battle against the world of online shopping in a desperate fight to save the high street. Right at the forefront of the battle is the mobile phone, and retail marketers and brand owners are just beginning to realise the key role it can play in reversing the trend of reduced store footfall and redressing the odds back in their favour. A key element in this fight back is harnessing the power of location-based marketing.
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South Africa dominates Africa/Middle East Region in 2015 Deloitte Global Retailing Survey

South Africa dominates Africa/Middle East Region in 2015 Deloitte Global Retailing Survey

18/03/2015 - 07:23
South African retailers have led the Africa/Middle East region in the Deloitte Global Powers of Retailing survey for 2015, accounting for five of the region’s top seven retailers that qualified for inclusion in the professional services firm’s list of the world’s 250 largest retailers.
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How to build a more sustainable business

How to build a more sustainable business

25/02/2015 - 09:35
Water and extreme weather crises are among the greatest risks the world currently faces. This is according to the 2015 edition of the WEF's "Global Risk" report, published ahead of the organization’s annual gathering of international business and political leaders in Davos.
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Big Vs Small Markets in Africa

Big Vs Small Markets in Africa

21/01/2015 - 09:18
Big is not necessarily always best. Smaller countries or cities in Africa should not be discounted when preparing an African expansion strategy, as they could end up being a bigger opportunity in the end. Click here to view the newsletter read more
Retailing: Embrace showrooming to ensure customer loyalty

Retailing: Embrace showrooming to ensure customer loyalty

10/12/2014 - 09:36
As trends like online shopping, smartphones, and social media have matured, so has the way in which customers research and purchase products and services.  read more
Insights into big data for retailers

Insights into big data for retailers

19/11/2014 - 09:06
Internationally, everyone is talking about big data and there is a distinct possibility that it will change the world. Big data refers to our ability to collect and analyse the vast amounts of data we are generating in the world.  read more
Preliminary insights of employer branding within the Kenyan market

Preliminary insights of employer branding within the Kenyan market

15/10/2014 - 09:05
Following on from my last introductory editorial “EBSA plants the employer branding seed in Kenya”, I have pleasure in providing snapshot insights into the current and initial status and challenges within the Kenyan employer market place.  read more
Embrace Showrooming - do not fight it!

Embrace Showrooming - do not fight it!

17/09/2014 - 08:53
Last year 'showrooming' made it into the Oxford English Dictionary – defined as “the practice of visiting a shop or shops in order to examine a product before buying it online at a lower price”.  read more
Beyond Commerce: Making the experience more frictionless

Beyond Commerce: Making the experience more frictionless

20/08/2014 - 08:44
In today’s exciting new world of commerce, we see more opportunities than risks for strong leading brands. Leading retail brands have limitless possibilities to take advantage of this new landscape. read more
FMCG Brands: Time to wake up

FMCG Brands: Time to wake up

16/07/2014 - 09:04
A very small number of FMCG brands are making the conscious effort to extend engagement with the consumer beyond product consumption.  read more
Stop wasting SMSes: Know your audience

Stop wasting SMSes: Know your audience

18/06/2014 - 08:58
Laurie Sloan, from Hudlr (Amorphous New Media), explains that personal relevance of this kind gives marketers a unique and powerful advantage, in that customers are far more likely to respond to a message tailored to their demographic profile than a generic, catch-all communication message.  read more
MIT Sloan Visiting Professor Finds Behavioural Motives Key to Pricing Strategy

MIT Sloan Visiting Professor Finds Behavioural Motives Key to Pricing Strategy

21/05/2014 - 09:00
An ongoing debate in retail is whether it’s a better strategy to use markdowns or everyday low prices. read more
Online shopping security in the spotlight, a MasterCard Survey

Online shopping security in the spotlight, a MasterCard Survey

16/04/2014 - 08:38
A recent MasterCard, http://newsroom.mastercard.com, Online Shopping Behaviour Study reveals that 90% of South African respondents cite the availability of secure payment facilities as critical when shopping online. Concern around the safety of online transactions was the reason 42% gave for not shopping online in the last three months, up 4% from last year. read more
Spam A Friend: To recommend or not to send

Spam A Friend: To recommend or not to send

19/03/2014 - 08:06
Users of online shopping websites and social media platforms would recently have encountered the 'send-to-a-friend' or 'tell-a-friend' option which in some cases is accompanied by an incentive in the form of a gift or voucher. These options are marketing tools used by online service providers whereby they can obtain email and other details for their existing users' friends and family.  read more
Managing defective goods under the CPA

Managing defective goods under the CPA

19/02/2014 - 08:23
Consumer Goods and Services Ombudsman, Advocate Neville Melville says the Consumer Protection Act (CPA) has ushered in a new era of consumer-centricity and imposes a built-in or automatic warranty (commonly known as a guarantee) on all goods sold. read more
You Break It, You Buy It. What does the Consumer Protection Act has to say?

You Break It, You Buy It. What does the Consumer Protection Act has to say?

22/01/2014 - 08:24
Many consumers come across those notices in some shops declaring their obligation to pay for items they break or damage while shopping in a store. Notices stating: You Break It, You Buy It or You Damage It, Consider It Sold are familiar to most shoppers.  read more
Recalling defective products in line with the Consumer Protection Act

Recalling defective products in line with the Consumer Protection Act

09/12/2013 - 10:51
The Consumer Protection Act, No 68 of 2008 became operational on 1 April 2011 (Act) and changed the way in which manufacturers, retailers, producers and importers (suppliers) will conduct themselves with regard to defect products in general and the recall of unsafe products. read more
Demand for Big Box warehousing grows in Gauteng

Demand for Big Box warehousing grows in Gauteng

20/11/2013 - 09:21
Big Box warehousing will continue to offer lucrative opportunities to industrial property investors for the year ahead, according to leading property group Galetti Knight Frank. Given the current projected growth in this market in South Africa, most of the deals concluded are likely to come from consolidation, as the trend appears to be moving towards more efficient warehousing, the group says. read more
Africa's consumers demand modern retail formats

Africa's consumers demand modern retail formats

16/10/2013 - 08:13
Africa’s vast, young and increasingly wealthy population gives the continent a demographic advantage that few other parts of the world will be able to match over the coming decades, according to Knight Frank’s Africa Report 2013.  read more
V&A Waterfront contributes R198-billion to South Africa's GDP

V&A Waterfront contributes R198-billion to South Africa's GDP

18/09/2013 - 08:03
According to the results of an economic impact study conducted by economists Economics Information Services (EiS) led by Barry Standish, the V&A Waterfront should be viewed as an economic hub which has contributed some R198-billion to the South African economy over the last ten years alone. read more
 How to get the best results from service providers

How to get the best results from service providers

21/08/2013 - 08:14
Global supply chain expert shares his insights with SA professionals Service providers like consultants, technology firms, logistics specialists and contract manufacturers play a crucial role in how most companies’ extended supply chains operate today. But many firms struggle to manage these suppliers. read more
Rural retail still tops in Eastern Cape

Rural retail still tops in Eastern Cape

17/07/2013 - 08:40
21 June 2013: The Eastern Cape, a region mostly overlooked by commercial property investors when compared with other parts of South Africa, is experiencing a sustained retail and property boom. read more
Technology trends shaping the supply chain of the future

Technology trends shaping the supply chain of the future

12/06/2013 - 09:14
Chains”. Integrate or disintegrate! This was one of the messages that Volition Consulting Services managing director Dean Tebbutt shared in his presentation at the recent SAPICS Conference. Volition, a leading independent supply chain consulting firm in SA, is a member of the IMPERIAL Logistics group. read more
The Foschini Group expands its consumer offering

The Foschini Group expands its consumer offering

15/05/2013 - 08:25
The Foschini Group (TFG), one of South Africa’s largest retail groups, is expanding its consumer offering with the launch of a stand-alone accessory brand, Mat & May, as well as an updated gift card range across its 18 retail brands. read more
How revolutionary franchising strategy could transform the SA economy

How revolutionary franchising strategy could transform the SA economy

17/04/2013 - 08:14
Stability, traceability and consistent representation – three vital areas of consideration for anybody looking to invest in a potential development. Significantly, these are also facets of business that a well-established franchising industry is able to offer local and international investors. read more
Technology and training can solve many labour-related headaches

Technology and training can solve many labour-related headaches

19/03/2013 - 08:28
South Africa is no stranger to labour dispute and issues that have plagued the mining and agricultural sectors of late reflect growing concern over the rights of workers and the need to balance these with efforts to sustain operations. The potential behind HR and payroll management technology should not be overlooked as stakeholders try to find practical, lasting solutions claim experts in business management. read more
Retail should benefit from modest but positive gains in 2013

Retail should benefit from modest but positive gains in 2013

20/02/2013 - 07:56
With core economic fundamentals holding steady in SA, and global economies showing the first signs of recovery, key retail indicators are set to show modest, but positive, gains in 2013.  read more
A new nesting ground for luxury brands?

A new nesting ground for luxury brands?

23/01/2013 - 08:19
A review of the latest Forbes rich-list, which names the 40 wealthiest citizens in Africa, not only reveals 10 new business people added to the list, but also indicates that Africa is a burgeoning well of prospects and a place of continued business growth.  read more
Time for retailers to start playing games

Time for retailers to start playing games

05/12/2012 - 08:05
Gamification is the way forward for retailers wanting to span the virtual and physical worlds to enhance the shopping experience of their customers, says Deloitte Digital Director, Andre Hugo. read more
How will price transparency affect your business?

How will price transparency affect your business?

14/11/2012 - 07:46
Price comparison and pre-shopping tools are changing the way consumers shop and ultimately make a purchase, making it easier for them to find the “best deal” using online services, without having to physically bargain-hunt in each and every store. read more
Innovation and efficiency key to success in local manufacturing

Innovation and efficiency key to success in local manufacturing

17/10/2012 - 08:00
In the face of an influx of imports from the East putting strain on local clothing, textile and footwear manufacturers, outdoor clothing manufacturer K-Way has successfully adjusted to the challenges of global competition.  read more
Developing the retail experience at airports

Developing the retail experience at airports

18/09/2012 - 10:05
With more than 200 retail offerings at South Africa’s international airports in total (O.R. Tambo, Cape Town and King Shaka), including 10 exchange banks and 160 specialty shops, dominated by apparel, these bustling hubs have become a shopping niche. read more
SA retailers set an example in demand planning

SA retailers set an example in demand planning

15/08/2012 - 08:30
Understanding customer demand, planning for that demand and fulfilling demand is key to retail success. Be it an art or a science, one thing is for sure, clarity throughout the supply chain is a fundamental necessity if retailers are to meet consumer demand while still managing to maintain a lean and efficient operation. read more
Telling and selling are merging

Telling and selling are merging

18/07/2012 - 08:23
Shopper marketers got it wrong when they claimed 70% of purchase decisions were made in store. It’s actually 76%, says new US research by Point of Purchase Advertising International (POPAI). Half a decade ago when POPAI first quoted the 70% number it created a furore. There may be less fuss this time around. Telling and selling have been getting closer for some time and shopper-centric communication has taken off. read more
Store layout responds to consumer shopping habits

Store layout responds to consumer shopping habits

20/06/2012 - 07:49
Apart from the new international retail and clothing brands entering South Africa, such as, Spanish retailer Zara (opened earlier this year in Johannesburg) and Gap (opened two independent stores in March this year), consumers are being introduced to new store layouts designed to create a more exciting in-store experience and respond to consumer shopping habits, particularly in sports and lifestyle retail.  read more
Is your retail brand in tune with customer care?

Is your retail brand in tune with customer care?

15/05/2012 - 10:39
Retail brands need to give more attention to their consumer care strategies as regulatory frameworks and consumer demands dictate the accuracy and speed at which they respond to grievances and complaints. read more
In-store digital marketing and POS - the blurring line

In-store digital marketing and POS - the blurring line

18/04/2012 - 07:46
The consumer experience is an integral part of successful retailing and in order to deliver the best possible experience to shoppers, retailers need to pay close attention to shifts in consumer habits as well as the demands of modern shoppers.  read more
HR management now in your hands

HR management now in your hands

14/03/2012 - 07:34
Employee Self Service (ESS) and Manager Self Service (MSS) are effective tools used to help businesses handle the intricacies of Human Resource management. In today’s business they should form the foundation of a successful HR management strategy. read more
Is there a place for pop-up stores in shopping centres?

Is there a place for pop-up stores in shopping centres?

15/02/2012 - 07:39
The exercise of setting up a temporary store and trading for a short period of time is not new (look at the many boerewors stands that pop-up at sporting events), but what is becoming a more accepted practice is to set up a temporary store, or a pop-up store in a shopping centre. read more
All systems go as companies push the IT in Security

All systems go as companies push the IT in Security

18/01/2012 - 09:09
The development and rollout of security systems remains a critical focus in business as threats to physical infrastructure, people and internal communication systems continue to escalate. read more
South African retail gets a kick start for 2012

South African retail gets a kick start for 2012

14/12/2011 - 08:16
If Walmart’s entry in SA has done anything, it’s given South African retailers a kick start to expand their footprint in Africa. They can no longer be complacent with the operations already in place and are now compelled to look more closely at the future of their business.  read more
Need funding to grow your retail business?

Need funding to grow your retail business?

16/11/2011 - 08:01
Africa and in turn South Africa have fast become lands of opportunity for global brands, as they look to tap into our emerging markets for new business. This presents retailers and related service providers, both big and small, with many possibilities to expand and grow their business interests.  read more
Is it time to up your brand's digital awareness?

Is it time to up your brand's digital awareness?

19/10/2011 - 08:16
It’s estimated that all South Africans will have a smart phone within the next three years. While this estimation may be a little ambitious, South African retailers and brands certainly need to look at how they can embrace digital as mobile devices increasingly dominate the lives of consumers.  read more
Drastic shift in consumer behaviour

Drastic shift in consumer behaviour

20/09/2011 - 08:04
The Consumer Protection Act, which came into effect on 1 April this year, has seen a drastic change in the way call centres handle customer queries. The consumers of today are more aware of their rights and responsibilities; they demand more information and quicker response times. As a result call centre consultants have to up-skill and offer more support in the fast-changing environment of customer care.  read more
Delivering definitive demographics, digitally

Delivering definitive demographics, digitally

17/08/2011 - 12:50
Lightstone, a company specialising in analytic solutions, provide insight as to how they ensure the accuracy and recency of their proprietary population profiling tool, DemProKey. read more
Are retail conditions improving in your sector?

Are retail conditions improving in your sector?

21/07/2011 - 11:23
With reference to the retail sector conditions improve article on fastmoving.co.za it’s encouraging to know that retailers are feeling more confident about business as a whole. But will this confident attitude withstand the recent activity in our economy? read more
Interview with Dale Good, CEO of GLS Supply Chain Equipment

Interview with Dale Good, CEO of GLS Supply Chain Equipment

23/06/2011 - 11:13
Last week we had the opportunity to sit down with Dale Good, CEO of GLS Supply Chain Equipment, and talk about the current state of distribution and logistics in South Africa. He gave us exclusive insights into the industry and offered his advice on how SA can optimise its operations and in doing so catch up with its foreign counterparts.  read more
The Retailer re-launched!

The Retailer re-launched!

19/05/2011 - 09:50
Over the past few weeks you may have noticed a dip in activity on www.theretailer.co.za. This is not due to a lack of effort though, in fact it is quite the opposite! Over the past few months we’ve been working away, putting the finishing touches on our brand new site. The Retailer has now merged with its sister site, www.fastmoving.co.za. read more