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MARKETING NEWS
SA "Black Friday" sales expected to rise 30% year-on-year
South African businesses have begun preparing for what looks to be another bumper Black Friday trading day, with sales predicted to be up 30 percent from last year, online largest payment service provider PayGate said.
South Africa has like several other countries adopted "Black Friday", the informal name for the day after Thanksgiving in the United States which marks the beginning of the Christmas shopping season. This year, it will fall on November 29. Data from retail tracker Black Friday Global shows interest in Black Friday deals in So...
Consumers are pushing transformation in the retail industry
Hearing from some of the best speakers in the retail industry, 480 minutes of thought-provoking and relevant insights, amazin...
Gearing for growth with online reviews
Improving online review ratings is a strategic necessity for franchises and multi-location brands as more customers engage wi...
Data management in a digital world
Data management plans (DMPs) are evolving as the technology that enables organisations to better analyse their data become mo...
How to attract and retain the best employees
Finding the right employee can be a time-consuming process – especially when you’re looking to hire the best candidate fo...
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Nederburg's story is in the details
Nederburg is bringing the narrative of its history and heritage to consumers through a creative, interactive promotional campaign that launches in participating restaurants in South Africa in early March. READ MORE
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