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MARKETING NEWS

Woolworths opens biggest food market to date

05/12/2013 - 15:46

On Thursday, 28 November, the biggest Woolworths food market to date opened at Waterstone Village, Somerset West in the Western Cape. With a truly comprehensive range of Woolworths own products including some exciting innovative ideas and more product categories, as well as more of South Africa’s favourite brands  

One of the first things to notice is the much bigger fresh produce area. Here, surrounded by an abundance of fresh fruit and vegetables, the customer will experience the real feeling of an innovative, exciting and interactive fresh market that will awaken all five senses. A focus on seasonality will also be key. Other inter... 

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DionWired unveils multichannel retailing to meet shopping trends

05/12/2013 - 15:33

DionWired has embraced the multichannel retail concept with the launch of its brand new website, which was developed to give ...

Massmart launches Builders Superstore, a new format for the DIY market

05/12/2013 - 11:58

Massmart’s anticipated new format Builders Superstore opened on 29 November 2013 in Gauteng. A total of 58 job opportunitie...

Namibia Breweries to take over micro-brewery brands

05/12/2013 - 11:08

Local brewing giant Namibia Breweries is set to take over the equipment and brands of the financially troubled micro brewer, ...

Kenya Revenue Authority may miss excise tax target on low cost beer

05/12/2013 - 11:07

Fears have emerged that the Treasury may not be able to meet its excise tax targets following a decision to impose a 50 per c...

Allycats keeps Marketing Spread in the fold

As a publicity company, Allycats PR knows the importance of communication. However, the company also knows the pitfalls of trying to engage consumers who are bombarded on a daily basis with information. READ MORE

Marketers ignore stokvels at their peril

Advertisers should be paying more attention to stokvels as recent research, ‘Stokvels – A Hidden Economy - Unpacking the potential of South African traditional saving schemes’ May 2012 conducted by African Response, shows that they collectively save R44 billion a year. READ MORE

Wesgro appoints Chief Marketing Officer

Wesgro has appointed Judy Lain as Chief Marketing Officer to oversee the promotion of the Western Cape as a business and leisure destination. READ MORE

The RSVP Agency selects a Z-CARD® as ABB’s Conference Pro...

Guest management and the RSVP process can either make or break an event. That’s why the RSVP Agency, which has burst onto the scene in two short years boasting a client list that many companies take decades to achieve, selected a Z-CARD® as the ideal medium to host a conference programme for its client, ABB Technology, a leading power and a... READ MORE

A Z-CARD® Nuclear Energy communication tool

South Africa has an energy intensive economy, mainly as a consequence of the exploitation of the country’s mineral resources including coal which accounts for over 90% of the total electricity generating capacity. READ MORE

Sumatra Trading heals hearts with its helping hand, the Z-CA...

Sumatra Trading, the manufacturer Bubbilee soft drinks, has paid for and donated a Z-CARD® to various organisations within its community - including Lifeline, Child Welfare South Africa, Bella Maria and the South African National Council on Alcoholism and Drug Dependence (Sanca) READ MORE

Allycats keeps Marketing Spread in the fold Marketers ignore stokvels at their peril Wesgro appoints Chief Marketing Officer The RSVP Agency selects a Z-CARD® as ABB’s Conference Programme A Z-CARD® Nuclear Energy communication tool Sumatra Trading heals hearts with its helping hand, the Z-CARD®

Allycats keeps Marketing Spread in the fold

As a publicity company, Allycats PR knows the importance of communication. However, the company also knows the pitfalls of trying to engage consumers who are bombarded on a daily basis with information. READ MORE

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