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Marketing trends in the premium alcohol category

20/04/2018 - 10:01

Marketing decisions in the premium alcohol category are being driven by gender-neutral concerns, authentic partnerships and consumers’ desire to stand out, according to research conducted by wines and spirits company Pernod Ricard over the past festive season. 

In the 18- to 35-year-old segment, influencer marketing is still effective, says Kuhle Belu, consumer insights manager at Pernod Ricard, the company behind brands such a... 

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AB InBev develops new energy-efficient brewing method

16/04/2018 - 14:14

AB InBev has developed a new brewing method which will reduce its CO2 emissions by approximately 5% once the technique is uti...

Study sheds light on SA consumers’ attitudes towards wine

09/04/2018 - 09:08

South African wine consumers share similar perceptions about wine across different ethnic groups. This is according to resear...

New excise duty hikes could impact brandy recovery

12/03/2018 - 13:27

The South African Brandy Foundation has expressed its concern about the recently announced excise duty hikes for brandy, clai...

Coca-Cola to launch its first alcoholic beverage

08/03/2018 - 11:28

Coca-Cola has confirmed that it will be launching an alcopop-cooler style drink in Japan....

New Steenberg Rosé teems with the fragrance of spring

Steenberg’s coral pink Rosé, a frisky new wine from this acclaimed Constantia cellar, is an unbridled expression of spring in your glass. READ MORE

Rickety Bridge Paulina's Reserve Cabernet Sauvignon 2013 ran...

The excellence of Rickety Bridge’s Cabernet Sauvignon has been re-affirmed with the Paulina’s Reserve Cabernet Sauvignon once again singled out as one of South Africa’s best in the 2016 Prescient Cabernet Sauvignon Report, (formerly known as the Christian Eedes Cabernet Sauvignon Report). READ MORE

KWV cements position as leading wine producer with 110 medal...

KWV has further cemented its position as a leading international wine producer, winning an impressive 110 wine awards at both international and local competitions over the past month. READ MORE

Nederburg's Eminence does it again

The 2012 vintage of Nederburg’s flagship natural sweet wine, Eminence, is the only South African wine featured as one of the top ten wines in the *2016 Muscats du Monde in France, also earning a gold medal. READ MORE

2016 Nederburg Auction announces guest speaker

With more than thirty years as wine judge and an equal number of wine awards under the belt, influential UK wine journalist and guest speaker at the 2016 Nederburg Auction Tim Atkin MW finds it curious that he doesn’t have a red nose to show for it. READ MORE

Eikendal to collaborate with Peace Parks Foundation

Sales of new Pinotage 2015 to support African conservation efforts READ MORE

New Steenberg Rosé teems with the fragrance of springRickety Bridge Paulina's Reserve Cabernet Sauvignon 2013 ranked amongst South Africa's best for the fourth time in five yearsKWV cements position as leading wine producer with 110 medals Nederburg's Eminence does it again2016 Nederburg Auction announces guest speakerEikendal to collaborate with Peace Parks Foundation

New Steenberg Rosé teems with the fragrance of spring

Steenberg’s coral pink Rosé, a frisky new wine from this acclaimed Constantia cellar, is an unbridled expression of spring in your glass. READ MORE

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