Advertise with fastmoving.co.za
 
 

Over 80 percent of women find men with a dry, itchy scalp a turn-off, according to a new poll.
Over 80 percent of women find men with a dry, itchy scalp a turn-off, according to a new poll.

Men with dry, itchy scalp are a turn-off – poll

BRAND ACTIVITY

Issued on behalf of Dr. Wolff-Group by Leap Communications - Jun 26th, 14:10

Over 80 percent of women find men with a dry, itchy scalp a turn-off, according to a new poll.

And, men with the condition – which affects one in four males – say it’s embarrassing and agree it’s unattractive.

The survey, by market researchers, Beauty Bulletin, on behalf of Alpecin Hybrid Caffeine Liquid, polled 712 women, 81% of whom said men with a dry, itchy scalp were a turn-off.

In a separate poll of 268 men with dry, itchy scalp, 88% were embarrassed or self-conscious about the condition, while 96% believed it was unattractive. Only a third were using a product for a dry scalp with most achieving mediocre (41%), low (34%) or no (19%) success.

The findings follow surveys in South Africa, Germany, Hong Kong, and Singapore which found about 25% of men polled had a dry scalp and most were using an anti-dandruff rather than a moisturising product for the problem.

Global hair expert Dr. Adolf Klenk says dry scalp causes fine, dry, itchy flakes and trying to counter this with an anti-dandruff application may be exacerbating the problem.

“A dry scalp needs a mild, moisturising intervention such as Alpecin Hybrid Caffeine Liquid applied directly to the scalp or applied after washing hair with Alpecin Hybrid Caffeine Shampoo,” said Klenk, from the German-based Dr. Wolff Group which discovered that a caffeine-based formula helps counter hair loss* in men and women.
Click here for more information on ACDOCO 

Related Activity

Hair affects self-esteem – choose the right shampoo 01
OCT
Hair affects self-esteem – choose the right shampoo
Research shows that South African women rate hair as one of their most important priorities and that hair loss* negatively affects their self-esteem.
SKYN® condoms launches new SKYN® 5 Senses variety pack30
AUG
SKYN® condoms launches new SKYN® 5 Senses variety pack
Did you know, our senses play a unique role in providing us with a clear picture of our surroundings? What we’re seeing, feeling, smelling, tasting and hearing. SKYN® condoms have released a NEW variety pack, offering a choice of 5 different condom variants to heighten experiences.
LifeStyles® and Youth Against Aids donate over 50,000 condoms at SA’s biggest festivals30
AUG
LifeStyles® and Youth Against Aids donate over 50,000 condoms at SA’s biggest festivals
LifeStyles® condoms and Youth Against Aids (YAA), have donated and distributed a whopping 51,000 condoms at Arikaburn and Ultra South Africa as part of their many global youth-led initiatives to drive awareness campaigns and sex education in schools and youth platforms across the world.
Jordan launches leading sustainable toothbrush05
AUG
Jordan launches leading sustainable toothbrush
Leading specialist Health & Beauty distributor, ACDOCO SA has announced that it will be launching Jordan’s award-winning Green Clean sustainable toothbrush range. 90% of the total product (including packaging) is made of recycled materials, minimizing resource use and giving materials a new life.