Outdoor ad company launches online entrepreneur directory
Jul 19th 2012, 09:51
Continental Outdoor Media has launched an online business directory to provide existing small-to-medium sized clients an additional channel for exposure. “This extension of our client offerings is just one of the innovative ways in which we wish to partner with our client base so that their businesses ultimately grow,” said Lyn Jones, Continental Outdoor Media’s marketing manager.
The site – www.cheetahads.co.za – offers entrepreneurial businesses an online touchpoint designed for consumers to order products and rank services.
SMME clients are also able to purchase advertising spots from Continental on the online directory.
Jones explained: “The website ensures our clients receive ‘global’ exposure. This is because a heightened presence on the web increases their rating on Google and other search engines.”
She added that the site is user-friendly, fun and allows smaller businesses to create their own profile quickly and professionally. “Furthermore, consumers will be able to rate their services and ultimately provide a comprehensive business directory rated by quality of service.”
The listings, ranked as Platinum, Gold and Silver, provide tiered benefits. Click here for more information on Continental Outdoor Media
Continental Outdoor Media has announced the appointment of John Farquhar as the Deputy Managing Director for the company’s Rest of Africa (RoA) operations. Farquhar will report to RoA MD, Adelaide McKelvey.
Lu Ndyamba has been appointed Government Liaison Officer at Continental Outdoor Media, and is responsible for managing negotiations with government bodies and councils.
High traffic volumes, captive audiences and upper LSM consumers are key characteristics of airports in South Africa.
Insect control brand, Doom, wanted to reflect its true power; and so Continental Outdoor Media embarked on the grueling challenge of executing the ‘image’: a mammoth billboard with approximately 6000 shoes to fit into the shape of a Doom spray can.
New CEO for Pick n Pay
03/10/2012 - 10:18
Johannesburg - Pick n Pay Stores [JSE:PIK] announced on Wednesday that after an extensive international search, it has appointed Richard Brasher, the former Tesco board member, as Pick n CEO effective from February 2013.
One of SA’s most popular national retail centre
28/09/2012 - 14:57
Norwood Mall’s new tenant mix, including anchor tenants Pick n Pay, Woolworths, Dis-Chem and, latest addition, Food Lover’s Market, has created one of the most commanding retail attractions for a centre of its size.
Sales of 'smart devices' soar globally
27/09/2012 - 09:20
Washington - Global sales of so-called smart connected devices - computers, smartphones and tablets - rose sharply in the past quarter, driven by smartphones and tablets, a survey showed Wednesday.
Retailers Can Capture More Sales at Front End: Research
26/09/2012 - 08:34
Retailers may be missing incremental sales opportunities at the front end, according to recent front-end best practices gleaned from research completed by Wrigley.
Tiger Brands acquires a 63.35% shareholding interest in Dangote Flour Mills in Nigeria
25/09/2012 - 08:54
Tiger Brands Limited (“Tiger Brands”) and Dangote Industries Limited (“Dangote”) are pleased to announce they have executed a share sale and purchase agreement which will result in Tiger Brands acquiring a 63.35% shareholding in Dangote Flour Mills Plc (“Dangote Flour Mills”) for approximately R1.5 billion from Dangote. The transaction is expected to be effected during the first week of October 2012.