Advertise with fastmoving.co.za
 
 

Russia’s fast-growing appetite for chocolate is helping to boost global cocoa demand, according to Barry Callebaut.
Russia’s fast-growing appetite for chocolate is helping to boost global cocoa demand, according to Barry Callebaut.

Russia's love affair with chocolate lifts global demand for cocoa

INTERNATIONAL NEWS

By Anatoly Medetsky and Ilya Khrennikov - Oct 5th, 15:43

Swiss chocolate maker Barry Callebaut says Russia has long been the number two chocolate market after the US, and demand started to pick up in 2017 after the rouble stabilised. 

Russia’s fast-growing appetite for chocolate is helping to boost global cocoa demand, according to Barry Callebaut.

Chocolate consumption in the world’s second-biggest market for the confectionery expanded by almost four times the global rate in the nine months to the end of April, the Zurich-based processor said. That comes as robust demand is expected to push the cocoa market move into a slight deficit after two years of oversupply.

While Russia has long been the number two chocolate market after the US, demand started to pick up in 2017 after the rouble stabilised. That stopped the increase in retail prices and allowed consumers to resume buying more expensive foods or treats, said Elizaveta Nikitina, executive director of the Confectionery Market Research Center in Moscow.

“We expect the chocolate market to continue to grow in Russia,” Massimo Garavaglia, Barry Callebaut’s president for Europe, Middle East and Africa, said in an interview. “This is definitely increasing the demand for cocoa beans in the world.”

In Russia, much like the rest of the world, producers are expanding the use of chocolate flavour in pastry, ice cream and dairy products, Garavaglia said. In a bid to make chocolate bars more appealing, companies including Nestle are turning to new flavours or gimmicks to attract consumers who are increasingly shunning sugary products for healthier treats.

The cocoa market is now set to tighten, after two years of bumper crops led to global surpluses that kept prices under pressure. The market will probably be in a slight shortage of 50,000 tonnes in the season that just started, according to a Bloomberg survey of traders, brokers, analysts and exporters.

Barry Callebaut, the world’s biggest chocolate maker, said that said it agreed to buy Moscow-based Inforum to expand in the Russian market. Chocolate consumption in the country rose 9.2% in the nine months through April, compared with a global increase of 2.5%, Barry Callebaut said, citing data from researcher Nielsen.
Business Live 

Related News

What Nestlé’s attempt to trademark the shape of a KitKat teaches us about design
05/11/2018 - 09:12
For many people there is something irresistible about chocolate. But in the hungry rush to make it part of our bodies there is a missed opportunity to meditate on the different gestural experiences chocolate affords.

Global orange consumption on the rise
31/10/2018 - 10:31
According to the report “World - Oranges - Market Analysis, Forecast, Size, Trends and Insights”, recently published by IndexBox, the global orange consumption reached 75M tonnes in 2017, going up by 2% against the previous year.

SA chocolate wins international award
26/09/2018 - 12:07
South Africa’s very own 100% African chocolate, Afrikoa, recently won at the International Great Taste Awards 2018.

Key insights into the African pork market
26/09/2018 - 08:58
According to the report "Africa: Pork (Meat Of Swine) - Market Report. Analysis And Forecast To 2025", recently published by IndexBox, in 2017 the pork market in Africa expanded to 1.6M tonnes, maintaining a steady upward trend over the last ten year period.

Mondelēz International releases updated pack sizes of Toblerone
27/08/2018 - 09:38
Mondelēz International has unveiled new pack sizes of Toblerone in the UK as it celebrates 110 years of the Swiss chocolate brand.