Advertise with fastmoving.co.za
 
 

Sportswear giant Adidas has seen group revenues across all but one of its markets grow over the last quarter.
Sportswear giant Adidas has seen group revenues across all but one of its markets grow over the last quarter.

Adidas sales soar in key markets

RETAILER NEWS

By Ben Stevens - Nov 10th, 13:47

Sportswear giant Adidas has seen group revenues across all but one of its markets grow over the last quarter. 

Overall revenues grew by 12 percent to thanks to strong performance in running, outdoor, originals and neo categories. Online also performed strongly seeing revenue growth of 39 percent.

The brand saw significant growth in key markets North America and China, celebrating a sales jump of 31 percent and 29 percent respectively.

However, the picture was not entirely rosy as sales in Russia slipped 17 percent, while its Reebok brand struggled, growing just one percent.

“The company’s strategic growth areas – North America, Greater China and eCommerce – were again the main drivers of our strong top-line performance during the third quarter,” chief executive Kasper Rorsted said.

“We are even more pleased with the quality of our growth, which is clearly reflected in the exceptional profitability improvement in Q3. We delivered another set of strong results and are fully on track to achieve our ambitious 2017 financial targets.”
Retail Gazette 

Read more about: sales | retail | markets | brand | adidas

Related News

Sainsbury’s is playing the long game
21/11/2017 - 13:34
Sainsbury’s management appeared unphased after emerging as the underperforming grocer this quarter. Should investors be worried? In the short term, Sainsbury’s may struggle, but they have solid long term prospects.

Shoppers set to spend over £10bn in this year’s Black Friday bonanza
21/11/2017 - 11:47
Higher prices and increased retailer participation will drive Black Friday spend this year with total sales over the period set to rise 3.8%.

This year’s Black Friday promises to be ‘best ever’
21/11/2017 - 11:26
Economist Mike Schussler said he expects to see large numbers of consumers spending on Black Friday despite the dire economy.

Black Friday, Cyber Monday 2017 reflect growing digital evolution and appetite for seamless digital experiences
21/11/2017 - 11:16
With digital transformation initiatives permeating everything business does, the Black Friday and Cyber Monday period this year is expected to illustrate just how far online retailers have come in embracing Availability.

What are South Africans expecting this Black Friday
21/11/2017 - 11:03
We’ve all heard the stories about Black Friday in the US - all the latest goods at crazy low prices - but are South Africans experiencing the biggest day on the shopping calendar in the same way? Kevin Tucker, Founder and CEO of PriceCheck, Africa’s most popular comparison and discovery service, says there’s no doubt about it.