SERVICES SOUTH AFRICA
Trade Link Retail Systems, a leading South African retail IT solutions company, focusing on the retail Fast Moving Consumer Goods FMCG markets in RSA and Africa
Click here to read more about Trade Link Retail Systems (Pty) Ltd
Traditional stores get smarter and better connected
16/01/2017 - 10:49
In their e-commerce operations, retailers have long had access to limitless data about customers and transactions. They’ve become adept at using this information to deliver personalized communications and targeted campaigns to customers as they shop online.
How technology is making retail more human
10/01/2017 - 11:12
Technology is dramatically changing the retail landscape, but one thing remains the same: Retail is about providing high-quality, engaging experiences for customers. Human customers.
7 trends set to define grocery retail in 2017
09/01/2017 - 09:40
Online grocery, last-mile shipping, social media marketing, product transparency and differentiated shopping experiences will highlight the year ahead.
Starbucks embraces conversational commerce, boosts personalisation
15/12/2016 - 16:35
Starbucks unveiled a new five-year growth plan that includes the rollout of an artificial intelligence-based mobile ordering solution and greater personalization through its mobile app, with both efforts expected to launch next year.
Meteoric rise of mobile and online shopping brings with it new digital trends
09/12/2016 - 14:22
The retail industry is getting the hang of digital. As the “digital-physical divide” continues to fade and shopping becomes increasingly omnichannel, retailers both large and small are discovering new opportunities to thrive and grow.
Wayfair app lets shoppers visualize decor in their own homes
08/12/2016 - 11:34
Wayfair announced View in Room, a new feature in its flagship mobile application that allows shoppers to see 2-D images furniture and décor in their homes through the camera on their phones before they buy the products.
Forget mobile-first, your customer is demanding mobile-always
05/12/2016 - 09:29
As smartphones reach saturation point in developing markets and make up a significant part of phone ownership in developing nations, customers are demanding an entirely different way of engaging with brands. This seismic shift towards mobile requires an equally bold response from organisations which hope to remain relevant.
S.O.S: The mobile app as a lifeline for brick-and-mortar retailers
11/11/2016 - 10:52
Consumers gravitate towards convenience for the things that they have to do anyway. They want to get to their intended action with the least amount of unnecessary effort. They’ll even change their behaviour to do so. Think of mobile deposits: many consumers have made the switch to using their bank’s mobile app to deposit checks, finding it far more convenient than driving to their local branch or ATM.
Facebook enables retailers to link newsfeed ads to chatbots
10/11/2016 - 12:20
Facebook announced that retailers and other brands that operate chatbots on its Messenger platform can now buy targeted newsfeed ads that link directly to their bots, allowing them to immediately initiate conversations with users clicking through.
Adidas rolls out 3D-printed shoe made from recycled ocean waste
08/11/2016 - 15:45
Adidas is about to start selling its UltraBoost Uncaged Parley shoe made from 3D-printed recycled ocean waste, which the athletic apparel maker unveiled as a concept last year under a partnership with ocean conservation group Parley for the Oceans.