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Brands leave R34 bn in lost sales on the e-commerce table - report

22/09/2019 - 13:19

By 2021, over 20-million South Africans will shop online. 

This is a third of South Africa's population. Yet, while the commercial opportunity is obvious – currently ecommerce accounts for R14 billion of the total retail pie, or 1,4 percent - local brands aren’t taking full advantage. So reveals The Cost of Online CX: A R34-billion Opportunity, 2019 South African Digital Custom... 

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