STRATEGY RECRUITMENT MARKETING
RECRUITMENT SERVICES SOUTH AFRICA
"The speed at which a company's HR function efficiently reacts to the changing needs of its actual and potential employees." - CELESTE SIRIN
With the end of 2016 now upon us with companies, recruiters, employees and candidates alike feeling frazzled from a demanding year, you might well ask why you would want to continue promoting your company brand, value proposition and job opportunities over the holiday period.
Times Media and Employer Branding SA successfully held their back-to-back Employer Branding Power Breakfast session on Thursday, 10 November. The turnout comprised a great blend of attendees: SME’s, start-ups, established corporates and service providers.
Advertising and driving awareness around one’s employer brand through proactive marketing initiatives is becoming increasingly imperative for those companies aspiring to win the attention of SA talent, especially when it comes to sourcing ‘best-in-class’ and high demand skills.
Opportunity knocks for SA companies that recognise the importance and strong impact that a candidate experience can have on your company brand. Take the Aberdeen Group in the US. They’ve confirmed that 45% of companies over there said that significantly enhancing this experience proved to be the major talent acquisition priority for 2016.
Pick n Pay's new Smart Shopper changes - and plans to cut down on food wastage
16/10/2018 - 15:33
As part of its financial results for the six months ending 26 August 2018, Pick n Pay has announced a number of new changes coming to its Smart Shopper programme.
Benefits of working with influencers for your startup
16/10/2018 - 14:20
Considering the growth in popular social media personalities, many brands have seen powerful results when working with these personalities to market their products or services online.
Checkers commissions SA artists for latest Odd Bins range
09/10/2018 - 14:36
Four upcoming South African artists were commissioned by Checkers to create unique artworks to adorn the wine labels of the newest additions to its exclusive Odd Bins range.
How technology and data is driving in-store sales
09/10/2018 - 08:21
Considering the pace at which the retail industry evolves, any retailer worth their salt must be forward-thinking. That’s especially true if they want to remain both competitive and relevant. One way of ensuring that happens is to embrace data and use it to offer shoppers better in-store experiences.
Marketers need to innovate more, not less, in tough times
05/10/2018 - 09:59
As consumer spending continues to decline due to tough economic conditions, rising costs, a greater tax burden and below-inflation salary increases, many brands are responding by consolidating product lines and stripping out any excess to maintain affordability.