Advertise with



Game is a discount retailer of general merchandise FMCG, and non-perishable groceries for home, leisure and business use, operating throughout South Africa and in twelve major cities in sub-Saharan Africa.
During the past financial year we opened three new Game stores, bringing its footprint to 94 stores 


Game's positioning offers customers the widest range of branded products, at the best price, for a given set of product specifications. Customers are presented with a wide range to choose from and are assured of the best value product for that price. The Game business model is promotionally driven, with more than four million of our weekly promotional leaflets distributed each week. During this financial year, we continued to take large positions on selected products and through working closely with our suppliers, were able to offer our customers well-priced products representing great value. 


Massmart bought Dion in 1993 and Game in 1998, merging them a year later. At that time, both operated similar, competing formats and the decision was taken to close or convert all Dion stores to Game where this was facilitated by impending store lease terminations. A core of ten Dion stores was retained in Gauteng until those leases came up for renewal, and in 2008 all these stores were closed or converted to Game.  

Related News

Walmart sues Visa over chip cards in US
12/05/2016 - 14:37
New York - US retail giant Walmart is suing Visa to give customers using chip-enabled debit cards in its US stores the right to punch in a PIN code.

Wal-Mart shaking up, shrinking its board - USA
22/04/2016 - 09:27
Wal-Mart Stores on Thursday announced changes to its board of director of directors that it said were designed to make to make it more nimble and able to respond quicker to today’s fast-changing market.

How renewable friendly are SA’s top 5 retailers?
19/04/2016 - 09:41
Cape Town – South Africa’s top five retailers would make space for 178 400 households to connect to the grid without risking load shedding. All they have to do is become 100% dependent on renewable energy.

Public interest considerations behind SAB merger delay
14/04/2016 - 13:13
Johannesburg - Public interest considerations of the planned merger between the world’s largest brewer Anheuser-Busch (AB) InBev and fellow brewing company SABMiller appear to be behind the delay in the Competition Commission’s assessment of the transaction, according to competition law analysts.

Walmart gets serious about online marketplace - USA
14/04/2016 - 10:39
Walmart has embraced the marketplace model as means to expand its online assortment and gain ground on Amazon where third party sellers already account for half of the company’s unit volume.