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SIMBA

BACK TO FOOD & BEVERAGE SUPPLIERS IN SOUTH AFRICA

Simba
Ask the oldest person you know if they have heard of Simba and you'd probably get a surprising story from way back when! Simba's seen some radical changes in South Africa since we first launched our Simba chips in 1956!

As amazing as it may sound, this billion Rand Company was born out of the vision of an old lady from the Eastern Cape, Mrs Greyvenstein. Affectionately known as Ouma Greyvenstein, this loveable and caring grandma planted a seed that would one day germinate into a snack empire that spanned all across Africa and became an important part in the world’s biggest snack and beverage company. 
T 0861 100 097 / simba@121group.co.za
Doritos

Doritos

Locally this brand enjoys huge support from everyone that loves grabbing the moment and is hungry for new and exciting experiences, adventures and stores.
Click here for the Doritos product catalogue
Fritos

Fritos

Sometimes life moves just a little too fast. That's the perfect time for a bag of FRITOS® Corn Chips.
Click here for the Fritos product catalogue
Lay's

Lay's

In March 1998 the Simba company launched the world's number 1 potato chip into South Africa. Lay's is now South Africa's fastest selling Potato Chip brand.
Click here for the Lay's product catalogue
Niknaks

Niknaks

Niknaks were first launched in 1972, and quickly became South Africa's most popular snack after Simba Chips.
Click here for the Niknaks product catalogue
Simba Chips

Simba Chips

Simba chips are South Africa’s favourite snack because they are everywhere where families are having fun and enjoying themselves!
Click here for the Simba Chips product catalogue

Latest Activity

Simba Chips still Roarrrs with Flavour 60 years later14
FEB
Simba Chips still Roarrrs with Flavour 60 years later
Simba Chips is celebrating 60 years in the South African market with the launch of a new immersive campaign. The ’Some things are better when you Mapha’ campaign taps into the many memories South Africans have of special, family fun times shared with a bag of Simba chips.
Thee Legacy provide the sound track to the latest Simba Mapha TVC08
DEC
2016
Thee Legacy provide the sound track to the latest Simba Mapha TVC
Johannesburg, Thursday 8 December 2016 – The inaugural winners of The Sing Off SA, Durban-based Isicathamiya group, Thee legacy, have collaborated with the iconic South African heritage brand, Simba, by providing the soundtrack to the latest Simba Mapha TVC with their chart-topping hit single Wena Wedwa (MusicCraftMAN Mix), as Simba chips celebrates 60 years.
The Lay’s and Pepsi #PerfectMatch quarterfinals ticket winners are in!13
APR
2016
The Lay’s and Pepsi #PerfectMatch quarterfinals ticket winners are in!
Lay’s and Pepsi, the official snack and soft drink partner of the UEFA Champions League, are proud to announce the three lucky winners of the UEFA Champions League quarterfinals tickets.
Lay’s and Pepsi bring you closer to the UEFA Champions League action25
FEB
2016
Lay’s and Pepsi bring you closer to the UEFA Champions League action
As the countdown to the final of the 2015/16 UEFA Champions League tournament kicks off, official snack and beverage sponsors, Lay’s and Pepsi, have joined forces to bring South African fans closer to the action via an engaging #PerfectMatch campaign.

Related News

Kellogg to Buy Procter & Gamble’s Pringles for $2.7 Billion
16/02/2012 - 10:06
Kellogg Co. (K) agreed to acquire Procter & Gamble Co.’s Pringles potato chip business for about $2.7 billion in cash to triple its global snacks sales after a deal with Diamond Foods Inc. (DMND) fell through.